Last Updated on April 23, 2021
Best Gift Products to Sell at Christmas
Although the weather is cooling, the shopping season is about to heat up. And if you’re wondering what dropshipping items to sell for Christmas this year, we’ve got you covered.
We’ve compiled a list of products that we think have a lot of promise for the 2019 holiday season. The products on this list were chosen after analyzing the most popular items from Christmas 2019, using Oberlo product statistics to find the most popular items from August to September 2019, and applying our entrepreneurial know-how.
Join us as we look at why it’s essential to start planning for Christmas as soon as possible, what items to consider, and how to market them.
Forward Thinking: Preparing for the Holiday Shopping Season
Christmas shopping season is a vast spending period and being the most beautiful time of the year. Like the United States, Canada, Australia, New Zealand, and Ireland, many countries around the world have their busiest shopping seasons during this period.
The 2018 winter holiday season in the United States – which runs from Black Friday to Christmas – produced $998 billion in revenue. Although a significant portion of this money was invested in retail stores, $124 billion was spent online.
With so much money on the line, it’s easy to see why retailers want to get their Christmas stock out as soon as possible – the holiday season means sales.
Although Christmas seems to be getting closer each year, Black Friday is still the official start of the holiday shopping season.
Black Friday is a significant shopping festival that takes place the day after Thanksgiving. According to Salesforce, Black Friday sales in the United States will total $7.4 billion in 2019. This is a 16 per cent increase over the previous year’s sales record.
While Black Friday has historically been an American tradition, it has gained international momentum in recent years, as has its online counterpart, Cyber Monday.
Cyber Monday, which is responsible for $9.2 billion in American sales, is an opportunity for online companies (like yours!) to compete with brick-and-mortar stores by offering unbeatable discounts. It is, without a doubt, one of the most critical days in the ecommerce calendar.
So, with this entire money sitting around waiting to be spent, here are some things that might be able to help you get a piece of the Christmas turkey.
Everyone enjoys receiving personal gifts and one-of-a-kind, so it’s no surprise that customized necklaces are a common choice among shoppers.
For Christmas 2017, 2018, and 2018, these necklaces were extremely common. If you look at Google Trends over the last two years, you’ll find that customized necklace searches increase in the two months leading up to Christmas.
The best aspect of this product is that it comes with various flavors that you can sell. Although the script name necklace (which conjures up memories of Carrie Bradshaw’s iconic “‘Carrie” necklace from Sex and the City) is an obvious product option, you might also focus on necklaces with initial pendants or that have been customized with photos of loved ones.
A custom pet necklace is another prevalent form of a customized chain. These necklaces allow you to have a pendant or keychain engraved with a photo of your pet, which is great for animal lovers.
Since this is such a visual product, you might advertise it on image-sharing platforms like Instagram, targeting pet lovers, fashionistas, or jewelry fans.
Christmas is a magical time of year, but it’s even more so when you have children.
Parents spend a lot of money on their children’s Christmas presents, so it’s only natural to want to participate. Inflatable dolls, action figures, and flying helicopters are all perfect gift ideas.
These flying UFO helicopter toys have recently become a popular gift, and they have the potential to be a popular item during the Christmas season. In reality, based on data from the previous three months, this item was the top-selling item in the Toys & Hobbies category.
This is a fun product that the entire family will enjoy, and it’s something that could easily be marketed to parents on Facebook or Pinterest. Alternatively, sell it on YouTube to children who significantly impact their parents’ spending habits.
A jewelry piece can be a significant gift, and it’s the ideal way to show your love this holiday season. These couple bracelets are trendy right now, and they would be a great product to sell during the holidays. They’re also a commodity that might appeal to any couple, from those who don’t mind flashy jewelry to those who want to express their love subtly because there are so many different varieties available.
You are using Facebook advertising to attract people who are in relationships or married while selling these goods. You might also market them as bracelets for best friends or siblings, depending on the type of bracelets you sell.
When the weather outside is frightful, there’s nothing better than wrapping up cosy, which is why blankets make excellent Christmas presents.
Blankets may be a unique Christmas present, but various factors make them simple to sell to customers. They’re functional, long-lasting, and come in multiple designs, including fun mermaid tails, chunky knits, and even absurd burrito print.
Both of these variables help to reassure prospective buyers that a blanket is a thoughtful Christmas present. Furthermore, if search patterns are any indication, buying a cosy blanket would be on many people’s minds in December.
Using YouTube or video advertisements to promote your product is a perfect way to highlight your blankets’ unique features, such as sleeves or pockets. Remember to illustrate how your blankets will serve your customers – they’re not only beautiful to look at, but they’ll also keep them warm during the winter months.
Receiving a bouquet from your partner is great, but how about a vibrant rose with an eternal bloom? That’s the next step.
These foil flowers are a common item right now, and we expect them to remain so during the holiday shopping season, as many people are looking for presents for significant others.
Furthermore, many of the Oberlo suppliers understand the value of presentation, and each rose is wrapped in a lovely box that protects the item during shipment while still looking great.
You might use social media influencers to build jealousy-inducing posts about getting the item as a gift from their partners to sell this product cleverly.
Advertise on Facebook and Instagram, and make sure to reach people who are in relationships.
Offering various women’s bags as a commodity to sell over the holidays is a good idea since a practical gift is often the best gift. Women’s bags have always been a standard item and have recently become even more so. For example, in the last two months, this bag has been the top-selling product in the Luggage & Bag category worldwide, with a strong following in the United States.
Handbag interest appears to peak every winter, according to Google Trends.
With so many bags to choose from, you’re sure to find one that works for your shop. Even if you’re not in the fashion industry, a casual tote or shoulder bag can be easy to sell. On the other hand, a more formal handbag may be more fitting for a store that sells other women’s clothing.
Try ads on Instagram, Pinterest, or Facebook if your target audience is women. If your bag has secret features, such as internal zippable compartments or anti-theft parts, a well-composed, high-quality picture is one marketing idea.
Watches are well-known dropshipping products, and men’s watches are widespread at the moment. While watches sell well all year, Christmas is an excellent time to advertise them as the perfect gift.
With such a large selection, you can appeal to a wide range of customers. Sell accessible watches to those who are practical, trendy watches to those who want a look to go with their outfit, and watches with features (like move counters) to health-conscious or tech-savvy.
When you sell things like watches at Christmas, you can use the upcoming New Year as a marketing tactic. After all, what better way for your prospective customers to kick off 2020 than by being on time for all of their activities or increasing their step count?
Don’t forget to promote your watch to those who will be buying one as a gift. It could be a good idea to start with women who have boyfriends, sons, or brothers.
Don’t be fooled: these aren’t your average hair brushes; they’re something completely different.
Everyone wants to look their best over the holidays, and what better way to do so than with an ionic hairbrush or a heated beard grooming comb? Anionic hairbrush shines and smoothest your hair, while a rugged styling comb neatens and styles your hair or beard – ideal for all those holiday family pictures.
These pieces can be advertised as ideal little presents, or they can be sold with the promise of keeping the customer looking good all season long. After all, who doesn’t love purchasing a treat for themselves while doing their holiday shopping?
Okay, I know what you’re thinking, but hear me out: if there’s one thing that happens a lot during the Christmas season, its food. Delicious food. There will almost definitely be leftovers with so much food available, which is where these reusable, stretchy lids come in handy.
This product has recently become a primary seller, and while they might not be everyone’s idea of the ideal Christmas present, they may be an excellent product to sell to those who plan Christmas for their families.
Be sure to emphasize that these lids are flexible, reusable, and valuable when selling them. Also, don’t forget about the reason why Christmas is the best time to buy a set: all the leftover food!
This is an excellent product to demonstrate in a video. People want to see how the product can be used, how flexible it is, and how it can solve their problem.
Making a short demonstration video isn’t just good for ads; having it on your product pages might be the difference between potential buyers becoming customers.
We expect mini projectors to be even more common during the holiday season, given their recent explosive success. Who wants to fight the cold to go to the movies when you can turn your living room into a theatre?
Mini projectors are the ideal gift for movie buffs or gamers, and you can easily bundle them with a projector screen for a cross-sell opportunity.
A projector like this lends itself to video advertisements that show how easy it is to use and how compact and lightweight it is—making a review video for this product, which falls into the electronics category, maybe a brilliant idea. A review highlights your product’s benefits and creates consumer standards so they know exactly what they’re getting for their money.
Start Dropshipping for Christmas Today
That concludes our list of products we believe has a lot of potential this holiday season.
Hopefully, it has sparked and inspired you to consider your store and how you can benefit from the lucrative holiday shopping season market.
And, if you’re just getting started with dropshipping, no worries – we’ve got plenty of tools to get you started. Second, familiarize yourself with the dropshipping business model.