Because of their fashion statement, nature and utility, watches are among the most sought-after jewellery objects in modern times. Do they, on the other hand, constitute a suitable dropshipping niche?
We’ll try to answer whether you should dropship watches in this post. We’ll also show you the finest methods and resources for selling watches without inventory profitably if you wish to enter into this business.
Why Dropship Watches? Is Dropshipping Watches A Good Idea?
According to GrandViewResearch, the worldwide watches industry is not saturated and is expected to grow at a CAGR of 13.0 per cent from $50.1 billion in 2018 to $117.8 billion in 2025. Despite its size, it is very competitive, with well-known brands such as Seiko, Fossil, Casio, Rolex, and Apple competing. As a result, starting dropshipping with watches is not a good idea for novices.
The expanding fashion trends among people and the increasing disposable income of the middle-class population are cited as grounds for market expansion.
Furthermore, continued investment in R&D for smart and fitness watches to make them more helpful, attractive, and cost-effective is another driver for the market’s growth.
For example, Apple released the Apple Watch Series 6 in September 2020, which may detect early indicators of respiratory illnesses such as influenza and COVID-19.
eCommerce accounts for roughly a quarter of all watch sales and is expected to grow at a CAGR of 14.0 percent from 2019 to 2015. Major firms are now focusing on social media platforms and online distribution methods for branding and grabbing client attention.
Although the competition is becoming more intense, if you’re a seasoned drop shipper, you may still compete in the watch sector by developing unique selling features and innovative marketing techniques.
How Much Money Can You Make Dropshipping Watches?
The average profit margin for watches, according to various sources, is between 30 and 50 per cent. Rolex, for example, achieved $4.7 billion in sales in 2016, with a profit margin of 30%, according to Forbes. For some other high-end brands, the figure is as high as 50%.
Shippo’s median order value for the jewellery dropshipping speciality (which includes watches) is $136.72. The AOV of some of the major watch shops exceeds $5,000.
Another figure to consider is the eCommerce jewellery industry’s average conversion rate, ranging from 1.01 per cent to 1.41 per cent.
Assume your watch dropshipping store receives 10,000 visitors per month. Your expected monthly profit would be $10,000 * 1.01 % * $136.72 * 30% = $4,142.616 based on the average profit margin, median order value, and average conversion rate. It works out to $49,711.392 each year.
Pros And Cons Of Dropshipping Watches
Understanding the advantages and disadvantages of dropshipping watches will help you better prepare for and adapt to various situations that may arise during your business’s life cycle.
Below are the pros:
- Exceptionally profitable: When it comes to dropshipping watches, the average profit margin is relatively large, compared to only 8% for clothes dropshipping and around 10% for coffee dropshipping.
- Audiences in the thousands: From social media platforms to forums to group conversations, it’s pretty straightforward to identify new clients for this sector.
And, here are the cons:
- Extremely Competitive: In addition to competing with other dropshippers and recognized brands, you’ll have to contend with reputable online markets for new and pre-owned timepieces like Chrono24, OfficialWatches, CrownAndCaliber, or TheWatchBox.
- Product Quality Issues: A lot of dropshipping providers sell fake or damaged watches. To avoid returns and chargebacks, you must thoroughly evaluate them.
- Difficulty in Creating a Unique Brand Identity: If you only resell other people’s watches with identical designs as other well-known brands, it’s difficult to build a unique brand identity.
10 Best Watches Dropshipping Product Ideas
The ten finest watch product ideas for starting a thriving dropshipping business are listed below.
Custom Watches
Custom timepieces are at the top of the list (or personalized watches). They refer to any timepiece designed to give the wearer a sense of individuality, and a watch with your photo or name on it is an example.
According to a recent study, 36% of consumers desire customized products and are willing to pay 20% more for them. Furthermore, 48% of customers are ready to wait a little longer for a customized item.
Custom timepieces make wonderful gifts for friends and family members.
According to Data Intelo, the global market for bespoke gifts is predicted to increase at a CAGR of 9.5 per cent from $26.3 billion in 2019 to $41.3 billion in 2026.
A high-quality personalized watch usually costs between $25 and $45. Dropshipping them for somewhere between $59.99 and $99.99 is a good idea (around 2.5 times markup).
Fashion Watch & Bracelet Sets
A watch and bracelet set, as the name suggests, consists of a wristwatch plus one or more matching bangles. According to studies, placing things in a set increases people’s desire to acquire and spend money on them.
Similarly, we recommend a 2.5-fold markup for watch and bracelet sets. As an example, if your product costs $20, your retail pricing should be $50.
Sports Watches
Sports watches are the next product to consider for your dropshipping store. Multi-functional, sturdy, shockproof, and water-resistant timepieces are what they’re called.
Many people appreciate these goods since they are typically built to have a traditional and attractive analogue look while providing modern digital functions.
When it comes to cost, these items can be found for around $19.99 and resold for $49.99.
Skeleton Watches
Skeleton watches are one of the most distinctive and innovative varieties of manual mechanical or automatic watches since all internal components are often visible. They are intended for everyone who appreciates the craftsmanship that manufactures them, rather than simply keeping time.
Dropshipping these watches has a lot of advantages, the most important of which is that they may instantly attract people’s attention due to their sleek and intriguing appearance.
Skeleton watches range in price from $15 to $25 and are often sold for $39.99 to $59.99.
Tourbillon Watches
Tourbillon watches are next on the list. They are mechanical timekeepers with a balance wheel and an escapement designed to improve watch movement accuracy. However, they are now only used for aesthetic reasons.
Tourbillon timepieces used to be quite expensive in Switzerland. With the development of Chinese producers, they are now more widely available to the general public.
Tourbillon watches are available for $35-$45 from a variety of sources. You may get them for $79.99-$99.99 if you drop ship them.
Ultra-thin Watches
Ultra-thin watches are popular because they are light, simple, and attractive. Furthermore, they are simple to mix and match with a variety of apparel styles and outfits.
The minimalist design movement, in which designers remove all unnecessary components from objects, is another major driver of demand for these watches. When compared to the clutter and visual chaos of modern life, they might appear quite appealing.
Ultra-thin timepieces range in price from $5 to $15, ranging from $19.99 to $39.99.
Wooden Timepieces
Because of the tremendous detrimental impact of hazardous production materials on the environment and raising awareness of health diseases, there has been a steady migration to environmentally friendly goods in recent years.
More buyers are opening their wallets for eco-friendly products, according to a survey conducted by SurveyMonkey. In particular, 35% of respondents would choose a better product for the environment over one that is slightly less expensive. Another 56% chose “moderately” and “slightly likely” as their selections.
Many watch companies have taken advantage of this trend and have had great success offering wooden timepieces. A good example is Tree Hut. Beginning as an Etsy marketplace vendor, the company has grown to $20 million in annual sales and is expanding rapidly.
A good wooden dropshipping watch will cost you between $30 and $40. We propose pricing it between $69.99 and $99.99 on your internet shop.
Pocket Watches
In the 17th century, pocket timepieces were a popular fashion accessory, and they are now considered collectables.
According to a psychologist study, nostalgia elicits sentiments of social connectedness, which boosts our inclination to spend money.
Pocket watches are relatively inexpensive, ranging between $5 and $10. The recommended dropshipping price ranges from $19.99 to $29.99.
ABC Watches
ABC is an abbreviation for altimeter, barometer, and compass, a sort of watch that may be used to determine the current barometric pressure, approximate altitude, and directions.
ABC watches are aimed at people who enjoy hiking, trekking, and other outdoor activities.
We recommend selling them for $59.99-$129.99 if they cost $25-$65.
Fashion Smartwatches
Even though the wristwatch market is dominated by heavyweights such as Apple, Huawei, Samsung, iMoo, and Fitbit, this dropshipping product is still worth a shot.
The primary reason for this is because many smart and fitness watches do not appeal to businessmen and ladies who want a more abundant and attractive watch look.
Apple has a 33.5 per cent sales share in the smartwatch market. Huawei has an 8.4 per cent market share, Samsung has an 8% market share, iMoo has a 5.1 per cent market share, and Fitbit has a 4.2 per cent market share. The remaining size is 40.8 per cent, which means you have plenty of room to compete for a piece.
Fashion smartwatches are available from a variety of dropshipping sources for $20-$30. You should be able to resale them for somewhere between $49.99 and $69.99.
Can You Dropship Branded Watches?
In the previous section, you may have seen that we included some photographs of branded Chinese wearables and wondered if it was possible to sell these items.
The answer is that it depends on the brand in question. Dropshipping branded watches from small Chinese firms like Curren, Lige, or AmazFit is 100% possible and legal. Dropshipping permits and certificates may be required for large corporations such as Xiaomi or Huawei.
You should also send a message to each brand to confirm that dropshipping is allowed.
14 Best Watches Dropshipping Suppliers
The 14 best dropshipping providers for finding high-quality and low-cost timepieces are listed below.
AliExpress – Best For Beginner Watches Dropshippers
AliExpress is the first place to look for successful dropshipping products. Because of its ease of use and vast range of products, it is the most well-known Chinese marketplace among newbie drop shippers.
AliExpress currently features over 100 million products from 200,000+ vendors in every category at a low price.
Watches Dropshipping Features
- Visa, MasterCard, Maestro, American Express, Wire Transfer, Paypal, AliExpress Pocket, and other payment methods are among the 20+ options available.
- We ship to over 200 countries and areas throughout the world.
- There is over 300,000 watch dropshipping goods available, with prices starting at $1.
- Dropshipping programmes like Oberlo, DSers, Topdser, Dropified, or Importify are supported by every eCommerce platform.
Pricing
Dropshipping from AliExpress is completely free, and all you have to pay is the cost of the product and the shipping price.
Alibaba – Best For Wholesale & Private-Label/White-Label Watches
Alibaba is the world’s largest B2B wholesale marketplace. You may now start an Alibaba dropshipping business with no minimum order requirement, thanks to the recent launch of the Alibaba Dropshipping Center (no MOQ).
The platform currently has 5,9K+ product categories from 150K+ suppliers across 40 industries.
Watches Dropshipping Features
- Secure credit/debit card payments, wire transfers (T/T), PayPal, Apple Pay, and Google Pay, are all available.
- Products are delivered to over 190 countries and regions.
- To assure supplier legitimacy and product quality, a business verification and authentication process is used.
- Many private-label/white-label watch dropshipping items have branding potential.
- Modalyst, Syncee, Spocket, and Dropified are the official Alibaba partners that support WooCommerce, Shopify, and other eCommerce platforms.
Pricing
Alibaba is a completely free service.
GearBest – Unique & creative Dropshipping Timepieces
Gearbest is your go-to dropshipping marketplace for premium and unique timepieces if you’re looking for an alternative to AliExpress.
It’s an eCommerce site operated by Globalegrow, a well-known Chinese cross-border company. To ensure validity, all suppliers on Gearbest must go through a rigorous selection process and extensive quality control methods.
Watches Dropshipping Features
- PayPal, MasterCard, VISA, American Express, Discover, and bank transfers are among the 40 payment methods available.
- Fast shipping to 200+ countries and territories (3-15 days to the United States, the United Kingdom, and other European destinations).
- Starting at $0.99, there are over 6,000 watches to choose from.
Pricing
GearBest is a completely free service.
NihaoJewelry – Best To Find Fashion Watches
NihaoJewelry is a reputable company that specializes in fashionable women’s clothes, elegant jewellery, and fashionable timepieces. This platform has over 100,000 items in store, all of which are designed and manufactured in-house.
Watches Dropshipping Features
- PayPal, Visa, Mastercard, JCB, and bank transfers are all accepted methods of payment.
- Shipping is available all around the world.
- Starting from $1.5, there are over 2,000 stylish watches to choose from.
- ODM and OEM services are available to assist you in producing goods based on your design.
Pricing
NihaoJewelry does not charge a monthly subscription fee.
JGoodin – Simple & Minimalist Watches
JGoodin is the next person on the list. This supplier has its factory in China with 150 employees and joint ventures with two other companies with over 400 employees. In addition, JGoodin has an in-house design team in California.
Watches Dropshipping Features
- Accept American Express, MasterCard, Visa, and Discover Card, as well as other credit cards.
- There are over 100 timepieces available, with prices starting at $24.
- All drop shipping orders are dispatched from warehouses in the United States.
- Your return address and brand name will be hidden in the parcels.
Pricing
The JGoodin dropshipping program costs $15 per month.
BrandsDistribution – Best To Find Branded Watches
After that, there’s BrandsDistribution. It’s a unique site that allows you to dropship branded and high-end watches from Timberland, Sector, Maserati, Emporio Armani, Diesel, Komono, Michael Kors, Guess, Calvin Klein, and Gant.
BrandsDistribution can assist you in shipping products to over 170 countries worldwide.
Watches Dropshipping Features
- Accept credit cards, PayPal, and bank transfers, as well as fast payments (Klarna/Sofort, MyBank).
- Images for marketing campaigns that are professional.
- Shopify, PrestaShop, WooCommerce, Amazon, and eBay are all supported.
Pricing
BrandsDistribution is available for €99 per month.
BrandsGateWay – High-End Watches Dropshipping Suppliers
BrandsGateWay, like BrandsDistribution, allows you to dropship nearly 500 branded and designer men’s and women’s watch goods from authentic premium companies. Orient, Aviator, Esprit, Hugo Boss, Tommy Hilfiger, Daniel Wellington, Juicy Couture, Marc Jacobs, Pierre Cardin, Skage, and others are among them.
In terms of shipping, the platform can ship products anywhere in the world in as little as five days.
Watches Dropshipping Features
- Paypal, credit cards, and bank transfers are all accepted.
- Every order comes with a 90% discount and a profit margin of up to 250 per cent.
- Image templates for social media.
- Guides to SEO and Facebook ad campaigns.
- Shopify, WooCommerce, Amazon, eBay, Poshmark, and ShopStyle are all supported.
Pricing
BrandsGateWay costs €295 per month.
Banggood – Best To Search For Top-Quality Chinese Watches
Banggood is a dropshipping site that focuses on high-quality goods, with over 1 million products across all categories.
It has a supplier network in 100+ Chinese regions, 37+ abroad warehouses, and solid ties with well-known carriers including DHL, EMS, and UPS after being in business for more than ten years. As a result, Banggood can keep product prices low while providing speedy shipping to more than 200 countries worldwide.
Watches Dropshipping Features
- Visa, MasterCard, American Express, RuPay, UPI Payment, KONBINI, Multibanco, Paypal, Klarna, and other safe payment options are among the 40 available.
- By becoming a Bangood’s dropshipping partner, you can get a 5% – 20% discount on most items and get 2K+ watch dropshipping products starting at $5.
- With product importing programmes like Importify, you can integrate with Shopify, Wix, WooCommerce, and Jumpseller.
Pricing
Banggood does not charge a membership fee.
DHgate – Best Buyer Protection Program
Then there’s DHgate, which comes after Banggood. There are about 2.2 million vendors and 22 million product listings on this marketplace. It can deliver packages to over 222 nations and regions in 3 to 15 days because of its efficient supply chain.
DHgate’s buyer protection programme distinguishes itself by allowing clients to receive partial or full refunds if their goods are damaged or not as represented.
Watches Dropshipping Features
- DHGate accepts PayPal, credit cards, bank wire transfers, and Western Union as payment methods.
- Scales automatically to meet your business’s needs.
- 60% of the products on the platform are ready to ship from warehouses in the United States and Europe.
- With the help of product importation programmes like Myyshop and Importify, you can integrate with Shopify, Wix, WooCommerce, Jumpseller, and eBay.
Pricing
DHGate does not charge a monthly fee.
CJDropshipping – Best For Sourcing Chinese Watch Products
CJDropshipping, founded in 2014, is the most popular service for finding dropshipping products in China, not only on AliExpress but also on 1688 and Taobao.
CJDropshipping can deliver most products globally within 7-22 days, thanks to its 200+ warehouses in China, the United States, Germany, the United Kingdom, Australia, and France.
Furthermore, the organization has a team of 1,114 specialists and agents to assist dropshippers at every stage of their business.
Watches Dropshipping Features
- Paypal, bank wire transfer, credit card, Payoneer, Payssion, and Midtrans are some of CJ’s payment options.
- Buying anything on AliExpress for a lesser price will help you make more money.
- Brand your items with custom packaging.
- A service that creates winning dropshipping product videos.
- Shopify, WooCommerce, eBay, Lazada, and Shopee are all supported.
Pricing
You can begin selling anything on the CJ website for no cost. For detailed information on sourcing and storage expenses, go to CJDropshipping service rates.
Spocket – Best To Find US/UK Dropshipping Suppliers
Spocket allows you to find high-quality watch items from reputable vendors in the United States, Canada, the United Kingdom, and other European nations. 60,000+ dropshippers use the platform, which has an average rating of 4.5 stars.
Watches Dropshipping Features
- Accept credit cards as payment.
- All products are discounted by 30–40%.
- In only a few clicks, you may order product samples.
- Invoices with your company’s logo on them.
- Shopify, BigCommerce, Wix, WooCommerce, Squarespace, Felex, and Ecwid are all compatible.
Pricing
The product catalogue on Spocket is available for free. However, to import goods into your store, you must be on a subscription plan that starts at $24 a month.
Syncee – Marketplace Of Big Suppliers
Alibaba, BigBuy, Wish, Sernes, Matterhorn, VidaXL, and other major wholesale providers are among Syncee’s partners. It has links with dependable suppliers in the US, EU, AU, and other local shops for the speedy shipment.
You can find items in 40+ major categories at B2B wholesale pricing with no minimum order quantity on this site.
Watches Dropshipping Features
- PayPal is accepted.
- There are about 100,000 watch products on the market.
- Product search and suggestion powered by artificial intelligence.
- Shopify, WooCommerce, BigCommerce, Wix, Jumpseller, Shoprenter, and Ecwid all have integrations.
Pricing
Up to 25 goods can be synced for free with Syncee. To import additional products, you must be on a premium plan, which costs $29 per month.
Modalyst – Largest Dropshipping Directory
From private label brands to indie shops, eco-friendly businesses, to AliExpress manufacturers, Modalyst is home to 1000+ dropshipping suppliers of all sizes and kinds.
Using this platform, it is possible to deliver orders to foreign clients in 15 business days and local customers in 4-7 business days.
Watches Dropshipping Features
- Paypal, credit cards, and debit cards are all accepted payment options.
- Thousands of watch models are available, with prices starting at $1.
- Shopify, BigCommerce, and Wix all have integrations.
Pricing
Modalyst is free to use with a 25-product import restriction. Paid plans begin at $35 per month.
JetPrintApp – Best Dropshipping Supplier For Custom Watches
JetPrintApp is a print-on-demand dropshipping company that may assist you in selling quartz and automatic timepieces with unique logos and graphics. Aside from that, it offers over 200 customizable things, such as shoes, apparel, purses, yoga accessories, mobile accessories, face masks, and home & living items.
This supplier’s typical processing time is three working days, and the average delivery time is seven days.
Watches Dropshipping Features
- PayPal, Visa, Mastercard, and other credit cards are accepted.
- Starting at $18, there are over 25 different bespoke watches to choose from.
- Shopify and WooCommerce integrations are available.
Pricing
JetPrintApp is a 100% free application, and all you have to pay are the product costs and shipping expenses.
8 Best Watch ECommerce & Dropshipping Stores For Inspiration
The 8 top eCommerce and dropshipping stores in the watches category to watch and get inspired by are listed below.
Long Island Watch – Example Website Selling Branded Watches
To begin, let’s take a look at Long Island Watch. It resells watches from well-known brands such as Seiko, Marathon, Damasko, Squale, Orient, Citizen, and Aristo.
Aside from branded merchandise, the company sells its own Islander Watch line, which appears to be dropshipped from Chinese suppliers.
Long Island Watch receives around 400K monthly visitors from the United States, the United Kingdom, Canada, Australia, and France. Search results for competing terms like “Orient Watches,” “Diver Watches,” “Sea Gull 1963 Watch,” “Mod Watches,” and others bring nearly half of those to the store.
Bolt Watches – Smartwatch Dropshipping Store
Bolt Watches is the second. This dropshipping store markets its smartwatches as less priced but more durable alternatives to high-end models from Apple, Fitbit, and Samsung.
Bolt Watches items range in price from $89 to $199. However, you can easily purchase them on AliExpress for $20 to $50.
Urban Designer – Engraving Wooden Timepieces
The third is Urban Designer, which is an online retailer that specializes in personalized wooden timepieces. Eco-friendly engravable clocks in various styles, from classic to minimalist to exotic, can be found here.
To advertise products, Urban Designer largely relies on Google Shopping Ads. It also gets a lot of traffic from Pinterest, which gets over 300K views per month.
Vikingenes – Handmade Viking Watches
Vikingenes, like Urban Designer, is mostly focused on the timber speciality. The business, on the other hand, distinguishes itself from competitors by selling mythology-themed watches. Valknut rings, Viking bracelets, Thor’s Hammer necklaces, and other Norse products are also available for dropshipping.
Vikingenes currently has 600,000 monthly Pinterest views, 15 thousand Facebook likes, and 12 thousand Instagram followers.
Jolly Nova – Luxury Dropshipping Watches
Jolly Nova specializes in selling gleaming, high-end timepieces like diamond quartz sets, automatic skeleton watches, steampunk wristwatches, military watches, and so on. Aside from that, you can get some ideas for smart and fitness dropshipping watches.
The store also features an interesting selection of men’s and women’s sunglasses.
Techni Gadgets – Unique Dropshipping Timepieces
Techni Gadgets handpicks some of the most unusual, eccentric, creative, and eye-catching dropshipping watches you’ve ever seen. All of them are available for $20-$30 on AliExpress.
The store has over 200K monthly visitors from the United States, Canada, Australia, Korea, and the United Kingdom. Google Display Ad Network accounts for 40% of the total. Furthermore, social media outlets such as Facebook, Instagram, and YouTube account for 20% of the total. Pinterest is the most popular, with approximately 1 million monthly views.
Techni Gadgets ranks for keywords like “Dexter Watches” and “Gustavo Watches” when SEO.
Stardust Watches – One-Product Galaxy Watch Store
Stardust is a dropshipping store that specializes in beautiful starry magnetic timepieces. The price of these items is $29.95; however, similar ones can be found for $5 on AliExpress.
Stardust uses Facebook Ads and Google Shopping Ads to bring customers to their store in terms of traffic sources. A Facebook fan page with 35K likes and an Instagram profile with 66K followers provide another significant traffic source.
Magnus Brand – Niche Store Selling Car-inspired watches
Magnus Brand is the final store to keep an eye on. It sells timepieces with analogue faces that resemble automobile wheels.
This sector is rather intelligent because you can quickly produce gorgeous marketing materials for the products by putting them beside photographs of luxury cars.
Magnus Brand’s most astounding statistic is a Pinterest account with approximately 500K monthly views. In addition, it has 4K Facebook likes and 16K Instagram followers.
How To Start Dropshipping Watches Successfully
If you’re not sure how to get started dropshipping watches and effectively promote them, here are some pointers to get you started.
Best ECommerce Platform To Start A Watch Dropshipping Store
Wix, Ecwid, ShopBase, and other advanced eCommerce site builders are available on the internet.
However, because of its ease of use and versatility, we believe Shopify is the finest platform to start dropshipping watches.
It includes 36 themes designed specifically for jewellery and accessories (including watches) and many additional themes in a variety of dropshipping sectors.
You can also enhance the functionality of your Shopify store to adapt to and scale with all of your business demands, thanks to a library of thousands of apps.
Best Shopify Themes For Watches Dropshipping
These six Shopify themes are ideal for creating a gorgeous and high-converting watch dropshipping store.
Supply – Best Free Theme For Watch Stores
First, there’s Supply. It’s a straightforward, clutter-free, and completely free way to display your whole collection with few distractions.
Furthermore, Supply has built-in slideshows that allow you to display several items and brand images on your site.
On Shopify, the theme has 60 per cent good evaluations at the time of writing.
Alchemy – Best For Showcasing Luxury Timepieces
Alchemy is designed exclusively for luxury companies, allowing you to wow your customers right once with high-resolution photos and a dedicated product gallery.
Furthermore, Alchemy’s adjustable rows allow you to display items, blog entries, or promotional content in any sequence you want.
A sticky navigation bar and a multi-level menu are also included in the theme to make it easier for customers to navigate your store.
Alchemy is currently rated 97 per cent positive with a price tag of $180.00.
Expanse – Best For Stores With A Large Watch Catalog
Expanse is worth a look if you have a vast dropshipping product portfolio. You can display custom collection tiles within another collection of your store using collection sub-listing.
Shoppers can rapidly locate and arrange collections by brand names, types, and other customized choices using the sidebar filters.
They can also use the quick buy function to add products to their carts without leaving the page they’re on.
Expanse now costs $180.00 and has a perfect 100 per cent good Shopify review.
Envy – Best For Product Promotion
Envy is the next name on the list for creating a beautiful watch dropshipping store. With the built-in marketing popup and promotional bar in this theme, you can simply share updates about the latest items and sales events with your customers.
Envy also features an image hot-spot linking function that allows you to tag certain goods on your store photos for in-context product discovery.
Envy is currently rated 92 per cent positive with a retail price of $180.00.
Kingdom – Best For Unique Watch Brands
The kingdom is built for brands looking to make a unique first impression with clients, with a stunning signature sidebar, vertical slideshow, and novel collection page.
The theme also supports hover animations and parallax effects, making scrolling much more enjoyable and fulfilling.
Kingdom costs $180 on Shopify and has a 96 per cent good rating.
Story – Best For Storytelling
The Story is the final theme we’d want to discuss. With a built-in timeline feature and story-focused product pages, the theme helps you narrate your brand journey, as the name suggests.
You may also use the team showcase function to highlight the individuals behind your business, making your watch dropshipping store appear more trustworthy.
A lookbook feature in Story allows you to present your product collections in an appealing editorial-style layout.
The Story is currently $180.00 and has received 100 per cent good feedback on Shopify.
Run Facebook Ads To Acquire Buyers
Facebook is the ideal place for swiftly testing things and seeing results. With over 2.74 billion active members, Facebook is the largest social media network globally, and you can find an audience for anything in any area.
One of the most important factors to consider when creating a Facebook ad campaign is target interests. If you choose the wrong ones, you’ll be promoting your product to the wrong people. Customers will see alternative offers if you choose the same ones as your competitors, which will lower your conversion rates.
Going for broad interests like Watch, Smartwatch, or Luxury Watches in the beginning, when your Facebook Pixel doesn’t have enough data to laser target the specific customers, might not be the greatest choice, like other ads in the watches speciality are very likely to target them as well (You should still try and see how things turn out).
To reduce competition, we frequently utilize an alternative targeting minor interests with audiences of fewer than or around 2 million.
Android Wear (2,112,483), Analog Watch (1,631,950), Diving Watch (1,547,920), Chronometer Watch (1,516,116), and Swiss Watches are just a few examples (741,016).
You might also look at branded interests such as International Watch Company (2407950), Invicta Watch Group (1661060), Citizen Holdings (1,594,570), or Zenith Watch Company (2407950). (1,358,510). People who have dealt with these businesses should favour watches as well.
Use Google Shopping For Your Store
Many of the watch dropshipping shops we’ve featured make extensive use of Google Shopping to reach millions of prospective buyers. It’s a free and paid listing service that shows offers from various vendors and advertisers, allowing users to rapidly search for products on numerous online websites and compare costs.
Google Shopping Advertising account for 76.4 per cent of retail search ad expenditure and 85.3 per cent of all clicks on Adwords or Google Shopping campaign ads, according to SmartInsights.
Grow Your Business With Instagram Influencers
Using Instagram influencers can not only help you gain customers, but it will also help you improve your brand’s awareness and reputation.
According to statistics, 41% of consumers learn about new items through influencers every week. Furthermore, 80% of people have purchased something based on the advice of an influencer. Even more impressive, 74 per cent of respondents said they would spend up to $629 on products based on influencer recommendations.
On Instagram, there are at least 18 million postings regarding watches.
Go to Influence Co and type “Watches” into the category area to start identifying Instagram influencers for your dropshipping business.
Francesca Valandro, for example, has 19.7K followers and a 1.1 per cent engagement rate. Using the average influencer conversion rate of 2.5 per cent, you can produce 19.7K * 1.1 per cent * 2.5 per cent * $136.72 * 30 per cent = $222.2/campaign on this influencer if you make a median $136.72/sale with a 30 per cent profit.
An influencer will normally charge you $100 per 10,000 followers. It means that if you have 19.7K followers, your charge is $197. Your profit after deducting this cost is $222.2 – $197 = $25.2.
The number appears to be insignificant. However, if you select more well-known influencers with better engagement rates, the value they can provide to your company is enormous.
SEO Your Store With Low-Competition Keywords
SEO (Search Engine Optimization) is a critical component of eCommerce success. According to studies, 81% of customers want more information before placing a significant order. Furthermore, 69 per cent of mobile customers are more inclined to purchase from a website that responds to their questions.
It’s nearly hard to rank for competitive keywords like Watches or Timepieces at the start of your SEO career. The websites that rank for them are all well-known and have high domain authority.
Instead, seek phrases with an SEO difficulty of less than or equal to 35. You can use Ubersuggest or Ahrefs to look for this information.
Watches For Suits (1900 searches per month in the United States – 30 SEO difficulty), Smartwatch For Small Wrists (720 – 27), Pocket Watches For Suits (320 – 33), or Skeleton Watch Under 1000 (50 – 35) are some of the suggestions.
Building A Pinterest Profile To Increase Traffic
Pinterest is another effective tool for increasing store traffic and brand awareness. With over 459 million monthly active users, it is currently the most popular social media platform for social engagement.
Pinterest’s most notable figure is that 40% of Pinners make $100,000 or more each year. As a result, the site is an excellent venue to promote high-end dropshipping items like watches.
Pinterest functions similarly to Google as a search engine. As a result, you should try to rank for long-tail keywords that have less competition.
Choose Simple Watches For Girls, Rose Gold Watches For Girls, Watches For Girls With Bracelet, and so on instead of Watches For Girls.
In the same way, instead of ranking for Watches For Men, try ranking for Affordable Watches For Men, Unique Watches For Men, Aesthetic Watches For Men, and so on.
Conclusion
Because of the severe competition from known brands and reliable marketplaces, watches are a difficult dropshipping niche.
However, we feel that skilled drop shippers may still take a piece of the massive watches industry and make decent money with clever marketing techniques.
We propose AliExpress, Alibaba, GearBest, NihaoJewelry, JGoodin, BrandsGateWay, BrandsDistribution, DHgate, Banggood, CJDropshipping, EPROLO, Modalyst, Spocket, Syncee, and JetPrintApp as watch dropshipping suppliers.
