When you first set up your shopify store, you might have spent hours creating a beautiful layout and choosing the perfect domain name. But now it’s time to think about branding – what should be on the front page of your online store, and what should be displayed in the main menu?
The different types of logos
Logos are the visual representation of your business. They can be simple or complex, but they all have one purpose: to help customers identify your business. There are a few different types of logos that you can use for your shopify store.
The first type is a simple logo. It should be simple and easy to remember, so customers will be able to recognize it easily. A good way to create a simple logo is to use a stock photo or photos of your products. You can also use text or icons to make your logo more unique.
The second type of logo is the branded logo. This type of logo is used to promote your business and differentiate it from other companies. You should create a branded logo if you want to create a professional image for your shopify store. You can use images, vectors, or fonts to create a branded logo.
The third type of logo is the abstract logo. Abstract logos are designed to represent the company’s spirit rather than its products or services. You can use abstract logos if you want to express yourself creatively without having to focus on specific details. You can use images, icons, or text to create an abstract logo.
How to create a custom logo for your shopify store
When it comes to branding your shopify store, there are a few things to keep in mind. A logo is one of the most important pieces of your brand, and it can help you stand out from the competition. Here are five tips on how to create a logo for your store:
1. Choose a memorable name. Your shop’s name should be memorable and easy to remember. This will help you establish trust with potential buyers, and it will also give you something to market your store by (i.e., using keywords in your store’s URL).
2. Keep it simple. A logo shouldn’t be too complicated or ornate; it should be simple and straightforward. A good rule of thumb is to keep your logo size no larger than 20px by 30px.
3. Use a font that works well with your brand. When choosing a font for your logo, make sure that it’s appropriate for the tone and style of your shop. For example, if your store is trendy and modern, use a modern font like Arial or Sans-Serif; if your shop is more traditional, try using a classic font like Times New Roman or Garamond.
4. Think about the overall look of your store. Your logo should fit in with the overall style and look of your store. For example, if your store is brightly coloured and playful, use a brightly coloured font like Comic Sans or Impact. If your store is more somber or serious, go for a more conservative font like Calibri or Cambria.
Once you have created your logo, it’s important to keep it updated and consistent with the rest of your branding materials (i.e., website, branding images, etc.). Regularly re-evaluate your logo and make sure that it still reflects the tone and style of your shopify store.
Logo Elements to Consider
When designing a logo for your shopify store, it is important to consider the following elements:
Typeface: It is important to choose a typeface that will be complementary to your brand and theme. For example, if you are selling a clothing line with a hippie-inspired aesthetic, you might choose a typeface like Verdana or Arial.
Colors: You should also choose colors that complement your brand and theme. For example, if you are selling products inspired by the ocean, you might choose blue as your main color and green as your secondary color.
Fonts: Make sure to use fonts that are legible and complementary to your typeface. For example, if you are using a font like Arial, use a smaller font size for the logo.
How to Choose the Right Font for Your Logo
Choosing the right font for your shopify logo can make a big difference in how your store is perceived. There are a few things to consider when choosing a font: typeface, size, weight, and style.
Typeface: The first thing to consider is the typeface you want to use. A typeface is the specific set of letters that make up a word or phrase. There are many different typefaces to choose from, and each has its own unique look and feel. Some popular typefaces for shopify logos include Baskerville, Garamond, and Montserrat.
Size: The next thing to consider is the size of your font. Most fonts come in two sizes: small and large. If you want your logo to be on all types of products, you’ll need to choose a large font.
Weight: Finally, decide the weight of your font. Generally, lighter fonts are used for logos on web pages or social media profiles, while heavier fonts are used for print products or packaging.
Style: Once you’ve chosen a typeface and size, you need to decide how you want your logo to look. Are you looking for something classic and traditional? Or do you want something more modern and contemporary? There are a number of different styles to choose from, and you can find inspiration all over the internet.
Once you’ve chosen a font, it’s time to start designing!
Tips for Making Your Logo Stand Out
Creating a logo for your shopify store can be an important part of your branding strategy. Here are some tips to help you create a logo that will stand out and help you promote your store.
1. Be Unique
Don’t just slap a generic logo onto your store pages – make sure it’s specific to your niche and looks professional. You want people to know that you’re a credible source of information or products, and a unique logo will help you achieve this.
2. Keep it Simple
Make sure your logo is easy to understand and remember. Keep it simple, without too many details, and use typography to help with legibility. Try to keep the font size small so that it’s easy to see on screen.
3. Use Color wisely
Color is an important part of design, so use it wisely in your logo. Be aware of the colors that are popular in your industry and use them sparingly in order to create a strong impression. Avoid using too many colors altogether – keep things simple and straightforward so that people can easily identify your brand.
4. Use Contrasting Colors Well
Contrasting colors can be effective if used correctly – make sure they’re used in a way that helps people identify your logo. Use different shades of the same color to create visual interest, and use contrasting colors to create a sense of dynamism.
5. Keep it Simple and Clean
Your logo should be easy on the eyes and clean, without any unnecessary details. Try to keep things simple with a few bold colors and a simple, consistent style.
6. Use Fonts Appropriately
Fonts can be an important part of your logo design – make sure you choose ones that are appropriate for your brand and product. Avoid using too many fonts or typesfaces, as this will look messy and unprofessional. Stick to one or two fonts that are legible and easy to read at small sizes.
7. Use Photos Wisely
If you’re using photos for your logo, be sure to credit the photographer(s) appropriately. If you’re not using photos, be sure to include copyright information in your logo design so that people know you’re not stealing their work.
Final Thoughts
If you’re looking to design a logo for your shopify store, there are a few things to keep in mind. First and foremost, make sure the logo is unique and easily identifiable. It’s also important to consider the branding of your store, and create a logo that reflects that. Here are some tips to help you get started:
1. Brainstorm ideas with your team or colleagues. This will help you come up with a ton of different options, and it’ll be easier to narrow it down once you’ve got some good ideas.
2. Use basic shapes and colors to start. This will help you create a logo that’s easy to replicate, but still distinctively yours.
3. Focus on clarity and simplicity when designing your logo. Make sure all the elements work together harmoniously and avoid using too many details that might be difficult to understand or remember.
4. Test out different versions of your logo before settling on a final version. This will help you make sure it looks great on all types of devices, as well as in different sizes and formats.
