As a business owner, you know that having an online store is essential for growing your business. Shopify is one of the most widely used eCommerce platforms, and it’s easy to understand why. It provides you with access to a wide range of features and tools that enable you to easily manage your store. One important feature of Shopify is the ability to link collections together. This allows customers to find related products more quickly and easily, resulting in higher conversions and sales. In this article, we’ll explore how to link collections on Shopify so you can get started right away.
What is a Collection?
A collection is a grouping of products that are all related in some way. For example, you might have a summer collection that includes all of your swimwear and beach accessories, or a holiday collection that includes festive decorations and gifts.
You can create as many collections as you like to group together products that share a common theme, style, or purpose. Once you’ve created a collection, you can link to it from anywhere on your Shopify store, including your home page, product pages, and blog posts.
How to Create a Collection in Shopify
To create a collection in Shopify, you’ll need to first log into your Shopify account. Once you’re logged in, click on the “Products” tab from the left-hand menu. Next, click on the “Collections” tab. On the Collections page, click on the “Add Collection” button. Enter a name and description for your collection, and then select which products you want to add to the collection. Finally, click on the “Save Collection” button to save your changes.
How to Link Collections to Your Shopify Store
Linking collections to your Shopify store is a great way to keep your products organized and make it easy for customers to find what they’re looking for. There are a few different ways to link collections to your Shopify store, and the method you choose will depend on how many collections you have and how you want them to be displayed.
If you have a small number of collections, you can link them directly from your shop’s homepage. This is the easiest way to link collections, and it’s a good option if you want customers to be able to see all of your collections at once. To do this, simply go to the “Navigation” section of your shop’s settings and click on “Add link.” From there, you can select the collection you want to link to and give it a name.
If you have a large number of collections, or if you want more control over how they’re displayed, you can use the “Collection List” page template. This template lets you choose which collections are featured on the page, and how they’re sorted. You can also add an optional description for each collection. To use this template, create a new page in your shop’s admin and choose “Collection List” from the drop-down menu.
Why Should You Link Collections on Shopify?
If you have a Shopify store, then you know that Collections are a great way to organize your products. For example, you might have a Collection for your best-selling products, or a Collection for products that are on sale.
Linking Collections can be a great way to boost your sales and traffic. Here are a few reasons why:
1. Linking Collections allows you to showcase multiple products on one page.
2. Linking Collections makes it easy for customers to find the products they want.
3. Linking Collections can help increase your conversion rate by making it easier for customers to find the products they want to buy.
4. Linking Collections can help increase your average order value by encouraging customers to buy multiple products from your store.
5. Linking Collections can help you get more traffic from search engines, as they will index all of the pages in your Collection.
6. Linking Collections is a great way to promote new products or sales, as customers will see all of the products in your Collection when they visit your store.
Conclusion
Linking collections on Shopify is a great way to make it easy for customers to find and purchase products. With the right setup, you can create links that direct shoppers directly to specific collections in your store. This is an important step in creating an effective shopping experience on Shopify, which ultimately leads to higher sales and customer satisfaction. We hope these tips have given you some insight into how to link collections on Shopify so that your customers have a better time navigating your store.
