Businesses always want to have a professional website that sells products online and create a steady source of income. Businesses are always looking to expand their sales channels and for those selling online via social media such as Facebook, Instagram, and others. you are interested in owning a website that will take your brand to the next step.
Shopify is one of the most well-known e-commerce platforms, allowing you to sell online using the best features. What is Shopify exactly? How to Register Shopify Account Fastest?
The E-commerce platform has made it easier to create a website that sells goods. Shopify is a great option for anyone looking to start an international business online. Shopify has grown to be a top choice for e-commerce companies.
What is Shopify?
Shopify allows you to build online shopping websites, integrate with social networks, post products and checkout carts, as well as order processing.
Shopify’s user-friendly interface and professional design are what make it . It is expected to reach 1,000,000 users by 2019.
Tobias Lutke and Daniel Weinand founded Shopify in 2006. Three founders created their first website, Snowdevil. This site sells snowboarding equipment.
Tobias, a programmer, was disappointed with the current e-commerce solution. Shopify was born when he decided to create his own.
They require hosting knowledge and HTML knowledge, unlike other platforms such as Magento and OpenCart. Shopify was specifically designed for people who are new to e-commerce and websites.
To be able use Shopify, you only need to know how the internet works.
What does Shopify do?
Shopify is an e-commerce platform which allows you to launch your business online, grow it and manage it.
All you need to do is:
Your online store can be created and customized
Shopify offers a 14-day free trial that allows you to explore all of its features. Shopify provides a complete ecommerce web builder with hundreds of templates that you can apply to your website in just a few mouse clicks. Shopify can be customized by shop owners with text, logo and images to match your brand’s look.
You can manage your inventory, product, shipping, and payments
The admin interface allows you to configure your website to add products, modify product images, update prices, stock inventory, and test it before it goes live. This will ensure that both mobile and desktop versions of your website are available for public viewing.
Shopify supports more than 70 payment gateways, checkouts in over 50 languages, and makes it possible to sell products from anywhere in the world.
Shopify is a hosted and cloud-based platform. This means you don’t have to worry about updating the software or maintaining the servers.
What are the pros and disadvantages of Shopify?
Shopify is a popular e-commerce platform. Shop owners have many benefits from Shopify.
Use it quickly
Shopify is the most popular e-commerce platform. To create and launch a shop, customers don’t need to be developers. To configure the admin, they don’t need to know HTML or coding.
Shopify allows you to create a user-friendly online shop, upload products, make sales and promote your store. You can edit your store yourself.
Award-winning customer support
Shopify can support clients 24/7, seven days a week, at any hour of the day. Emails, chat and phone support are all available. A large library of self-support documents is also available for self-help. It is possible to use it to explore all that this platform has to offer.
Beautiful interface with many themes
Shopify provides sellers with many completely free interfaces to their websites through the Shopify Theme Store.
Shopify Theme Store offers a variety of paid themes in addition to the existing themes. These themes have attractive interfaces.
Your store’s attractive appearance can influence the majority of customers. Shopify themes are designed with professionalism and trust. The demo can be applied to your store to see if it fits your store’s needs.
All-in-one e-commerce solution
Shopify is a well-known e-commerce platform that offers everything in one. Shopify handles all aspects of hosting, including themes, cart functionality and sales channel. This saves time, money, as well as resources when building an online store.
Site performance excellent
If your website loads slowly, it can frustrate your customers. This can lead to a decrease in sales. If a website takes longer than three seconds to load, clients are more likely leave.
Online stores must perform well to avoid losing customers. Shopify allows you to create an online shop and then test it on BitCatcha. The result was excellent when I tested it with my Shopify website. This means Shopify loads very fast.
Multi-channel sales
Shopify makes it possible for shop owners to sell through different channels. Shopify supports these channels so you can easily integrate products.
- Facebook – Shopify products can be sold on a Facebook Page
- Amazone Professional Seller Connector – Connect your Amazone store to Amazone
- Pinterest – Pin your products and sell them directly on Pinterest
- Mobile Apps – You can sell the apps you create
Shopify Abandonment cart Recovery can boost sales
Shopify Abandonment Cart recovery is designed to assist store owners in following up with customers who have purchased products but did not complete the checkout process. They might have been called away or were not available. You can send them an email reminding them about their unfinished tasks.
Shopify now offers this function to all plans. It was only available to higher plans before. An abandoned checkout is a record of an incomplete purchase process. You can use the customer’s contact details to send reminders about abandoned carts. However, you can also do this in time intervals that you can adjust in the setting.
Shopify has many benefits, but there are also disadvantages. Store owners should look at these before making a decision to use Shopify.
It is difficult to customize
Although the ease of use and almost all the features needed to create an online store are a benefit, it can also be a disadvantage for some stores because every company has its own requirements. Shopify’s language, Liquid is not open-source and it is difficult to customize.
Shopify themes are all coded in Liquid language. This means it is difficult to customize themes unless your have more knowledge in the coding Liquid language.
If you plan to customize the theme, it is better to choose a premium theme. You will be able to save money than coding it yourself.
Apps that are useful but expensive
Shopify doesn’t usually offer the features that meet your specific needs. These are the reasons why add-ons exist. Many traders find that they need to purchase add-ons in order to improve their online businesses. Shopify charges monthly for most of its plugins.
Shopify has many plugins that you can download, but not all of them are free. If a paid app can save you time or streamline your workflow, it may be worth paying for them. It is possible to pick the right apps and not waste your time.
What are the Shopify plans?
You have five Shopify pricing options. Your budget and your plans will determine the best choice.
There are five Shopify pricing options:
Shopify Lite
Shopify Lite offers the cheapest solution. It costs only $9 per month for store owners. Shopify Lite is different from other plans because it does not include a shopping cart.
Shopify Lite integrates with a website or social media site that is already in existence. This means you will need a fully-functional website that is already set up with hosting, domain registration, and all the necessary components. This will allow you to add e-commerce functionality such as a blog or information site to your stores.
Basic Shopify
The plan is $29 per month. It includes two staff accounts, 24/7 support and unlimited products.
This plan is ideal for small, established websites. This plan is perfect for small businesses that only require a functional and beautiful online store. However, you don’t need the extra features of the Shopify plans.
Shopify standard
The standard plan is slightly less expensive than the basic. Monthly cost is $79 Everything will be the same as in the Basic Shopify Plan. The number of employees account is 5 and the locations are 5.
You will also get more features than Basic Shopify, such as Professional reports and Gift Cards.
For companies with a plan to scale up quickly, the professional plan is a good option. This plan is recommended if your site generates more than $5000 each month.
Shopify Advanced
It is the most expensive plan available at $299 per month. You get 15 staff accounts. Access to an advanced report-builder and third-party shipping rates will be available. This Advanced pricing plan has the best advantage: everything is unlimited.
Upload as many products and videos as you like, and upload as many images and videos as you wish. This plan is for companies who prefer to have their shipping handled by third parties.
This is a great option for companies with a high revenue, such as those that make more than $10,000 per month. With fewer transactions, the store owner can save some money.
Shopify Plus
Shopify Plus was created for enterprise-level systems and large-volume brands. It offers more control and customization for your standard commerce system, as well as faster speeds and better Omnichannel services.
To get a quote on the price, email Shopify. It will cost you around $2000 per monthly. This is a great way to automate if you have a large staff and don’t want to spend too much time on managing your orders.
You will need to pay transaction fees if your Shopify account uses an external payment gateway in addition to the monthly subscription fee. Shopify Lite will not apply the transaction fee and Shopify Payment will not apply. Shopify Advanced, Shopify Standard and Basic Shopify will each be charged an additional 2%, 1%, or 5%. Due to an increase in your store’s volume, transaction fees decrease.
Based on the amount of products your customers have purchased, credit card fees are charged by payment gateway providers. Each subscription plan has its own rate.
- Basic Shopify plan: 2.9% + $30
- Shopify Standard: 2.6% +30 cents
- Shopify Advanced: 2.4% + 30 Cents
The rate for an offline creditcard is lower than the one shown here:
- Basic Shopify plan: 2.7%
- Shopify 2.5%
- Shopify Advanced 2.4%
Fees are charged based on the amount of transactions, and not per item. This means that you will only be charged once if customers buy multiple products at once.
How do you sell your products on Shopify
Select products to be sold
To start an e-commerce company, you must first decide which product you want consumers to buy. This is often the hardest part of starting a business.
There are many ways to find ideas for products you can sell, including the internet and advice from industry professionals. To get ideas from customers, you can conduct surveys.
After you have an idea for a product, it is important to evaluate the concept. To ensure you are able to meet the challenges, you will need a checklist.
Also, answer questions such as
- Which are your competitions?
- What market is there?
- Who are your target customers?
- Are there any restrictions or regulations on your product?
Once you have a solid product idea, it is time to determine how to get your product. It can be made, manufactured, wholesale or Dropshipping. You will be able to see the pros and cons of each type and make a plan.
Guide to setting up Shopify’s e-shop
Step 1: Create your Shopify account
Shopify is the easiest platform to add products, make discounts and process orders. Registering for Shopify account is the first step in starting with Shopify . To speed up the sign up process, you can use this link.
A 14-day trial is available for beginners. This gives you the opportunity to play with the tool before spending any money.
After the trial ends, the account will automatically be cancelled. You will need a purchased plan to activate it.
Fill in all required information, then click the “Create a store” button.
After you have created your Shopify store credentials you will be asked if you are selling products. You will be asked about your revenue if you are already in business.
These questions will reveal a number of other questions that you must answer before you can proceed. Shopify also offers the option to skip the questions, but Shopify would appreciate if you answered them honestly so they can suggest the best action.
Next, you will need to provide all information about yourself and your store.
Once you click the button “Enter my shop”, the admin panel will appear. You have completed the first step to create your Shopify store. Congratulations!
Step 2: Select your theme store
Shopify offers its own interface store. The designer will provide full support for these interfaces. It can be used safely without any difficulties.
All themes include editing tools that can be used without touching a single line code. Premium interfaces offer more customizations and more features.
The free interface is perfect for your needs when you are creating a website.
The following steps will help you find the right interface for your needs:
In your admin, you can click the Visit Theme Store button so that it redirects you to the themes store https://themes.shopify.com/ which has all paid and free themes.
Filtering by industry, paid or free, feature, and company is possible. You can filter themes by popularity, price, and most recently.
To explore the themes, you can either try this or see the demo to choose the right one for your eshop. Click on the template image to download the theme. The theme will provide more information, including whether it is compatible with mobile devices.
Scroll down to see the reviews left by other users who have used this theme.
Click the View Demo button to see the theme in action.
You can view demos of different themes by clicking on the images.
After you have found the theme you like, click “Add theme” and it will be added to your theme shop library.
You can modify the theme after you have added it to your estore. This is a natural step.
Step 3: Set up your products in your stores
First, we must add products to our store. Your product page is a great way to demonstrate the value of your products to customers.
You must trust your customers to be able to use your product page.
You can convey to your client the benefits and features of your product or service by writing a short product title and detailed product description.
They will be able to see how your products can solve a problem they had before purchasing.
Keywords are an essential part of a product description.
Keywords can be used to optimize your store’s search engine. Potential customers will type the keywords into the search section and find similar products on the internet.
Select “Products->All products” and fill in Title, Description, as well as uploading the image.
The product page’s most important element is the product image. This helps you communicate trust and quality. This allows customers to imagine how they will use the product.
Shopify can add images that are smaller than 20MB to your gallery.
After you have added an image, you will be able to edit the Alt Text. This helps you convince people by explaining what’s in the image. Search engines use this Alt text to help them understand the image and make it appear in image searches.
It is recommended to keep the text short and concise.
Also, you will need to add a price per product. The cost can be changed to show both the original and reduced price. You can click on the charge taxes if the product is taxed.
You will find the option to add a Stock-Keeping Unit under the inventory section. This is also known as the SKU. You may use the SKU to identify the product in your store. It also allows you to manage inventory and can be used as a guideline.
Shopify also allows you to track product stock. This will allow you to check if there are any products in stock. It is important to fulfill the quantity available in order to help track.
You will reach the shipping section by rolling down. You can skip the “This is a physical item” field if you’re selling digital products. If you don’t select this field, you could lose sales.
Shipping settings for each product allow you to calculate shipping costs at checkout. You can also use these labels prices during fulfillment.
Customers love the idea of free shipping. One of the most attractive incentives is free shipping. There are many reasons to use the free shipping program to increase your sales.
Customers can get free shipping when they use the Free Shipping App. This is a great choice.
Once everything is set up, you can save the configuration. Select View product to see the product that you have added to your store. After your store launches, you can add additional products to your store or return later.
Step 4: Create a collection
You can organize products into organized groups with a collection part. You can make either a manual or an automated collection. A manual collection only includes the products you have chosen individually.
Although manual collections require more effort to create and maintain, they can be a good choice for smaller or more specialized collections you are planning to curate.
Automated collection automatically includes matching products based on selected conditions. This is a great option for companies with large inventories.
Step 5: Establish payment providers
Online payment is one option, while offline payments are another.
You can configure the payment by going to Settings and selecting the “Payment providers” option.
You can choose from one of three payment options for online payments: PayPal, Third-party providers, or Alternative payment methods.
Manual payments include Bank Deposit, Money Order and Cash on Delivery.
Step 6: Select the Shopify plan
Shopify offers a 14-day trial. After that, you will need to pay monthly or annually. If you don’t select the Shopify plan within 14 days, your account will be deleted.
Shopify offers three payment options:
- $29/month: Unlimited products in the store
- $79 per month: Upgrade options include gift cards, advanced reports and more
- $299 per month: Advanced order tracking reports with almost unlimited functionality
You have now completed all settings for Shopify. You are now ready to sell.
Final thoughts
Shopify is one of the most widely used e-commerce platforms. Shopify is a great choice for business owners because it offers a wide range of tools and a large community of theme developers.
Although Shopify is not the most affordable e-commerce platform on the market, it can be a great option for business owners who are committed to investing in their store’s growth. Shopify might not be the right choice if you have a tight budget.
It is also a great option for those with enough capital to invest.
