Complete Guide to Klaviyo Pricing and Free Plans

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The best way to connect with your audience is by choosing the right email marketing software. Email marketing is still a very successful form of digital marketing.

There will be over 4.3 billion email users by 2023. This means that there is an almost unlimited audience for your message if you use the right strategy.

Klaviyo is a leading email marketing tool. Klaviyo offers everything you need to take your promotion efforts to the next level, including integrations with top tools and email automation.

Klaviyo may be a powerful tool for email marketing, but companies will have concerns about the price.

Today’s Klaviyo pricing guide will show you how much this email marketing tool is worth and whether it’s a worthwhile investment.

An Introduction To Klaviyo Email Market

Let’s begin by explaining this tool before we talk about how much you will pay Klaviyo for marketing automation and email campaigns.

Klaviyo, an email marketing platform that is similar to Mailchimp and ActiveCampaign, is Klaviyo. This service is unique because it can link so strongly with other ecommerce platforms like Shopify.

Klaviyo is one the newest email solutions available today. This could be the right solution if you are looking for email marketing that will work well with your eCommerce store.

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Klaviyo’s use of ecommerce data is a great aspect. Klaviyo syncs all your ecommerce data, including customer orders, sales history, and purchase history. They also use actionable data for creating dynamic segments that can be used to power your email program.

Klaviyo automatically transfers customers based on their customer behavior. This allows you to send the most relevant emails campaigns.

Klaviyo’s ease-of-use when it comes reporting metrics is another thing that sets it apart. Klaviyo is a great tool for getting insights into your WooCommerce and Shopify ecommerce stores. Klaviyo provides revenue data for every campaign, in addition to traditional metrics like click-through or open-rate for email marketing.

Klaviyo is the only email marketing platform that offers the same experience as Klaviyo. Klaviyo’s unique benefit is that companies can decide if Klaviyo’s price is worth it.

Klaviyo – The Benefits

Klaviyo, an advanced marketing automation tool that can help your store stand out, is amazing. Klaviyo is an ideal email platform for selling. Klaviyo offers the following features:

* Use our visual builder to customize your email templates. Automation workflows can be developed without any programming skills

* Integrations with top tools such as Facebook custom audiences so that you can boost your email list in a user-friendly manner

* Great segmentation: After customers sign up, you can segment your email lists based on various factors such as their location or activities on your landing pages.

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* Shopify integrations that are very deep and important. This email service uses data stored in your Shopify store to provide useful information to customers.

* Product recommendations and support to ensure your customers receive the best follow-ups after segmenting.

An Introduction To Klaviyo Pricing

We now know the reasons Klaviyo reviews are so positive. Let’s see how much this tool will cost your small business. Klaviyo, like most companies involved in email marketing offers tiered pricing.

The free plan is available to those with 250 or less active profiles. If you are interested in learning more about how email flows work, it is worth trying the free plan. Before spending any money on your ecommerce business, you can test the autoresponders and tools.

The free plan can only deliver 500 emails but has its downsides. Double opt-in is required for all subscribers. This is usually a good thing as it signifies that you are onboarding customers who really want to hear from your company.

Klaviyo will also place branding on your content under the free plan. This could harm your brand’s image.

Klaviyo offers full functionality to those who subscribe to the free plan. Access to data science, integrations and other functionality will be available.

Pricing starts at $20 per month for 300 contacts if you wish to upgrade Klaviyo and remove the restrictions on how Klaviyo works. You get chat support and email access, which is not available on the free plan. You will not receive support for 46,000 contacts and 460,000 emails.

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Klaviyo’s price increases as you would expect for an email marketing company. A package can be purchased for as high as 150,000 contacts. If you need more than that, you will need to request custom pricing.

Your monthly pricing options for pricing plans will vary between 46,001 to 210,000 profiles. They range from $700 to $2000.

The Klaviyo website has a calculator that allows you to estimate your pricing.

Unlimitted email sends are possible, and the first plan includes chat support to give you more peace of mind. Klaviyo’s cost can be quite high, especially when compared to other tools.

Klaviyo offers unique features, such as ecommerce tools. However, it is up to you whether these are worth the cost. It can be hard to accept even the most expensive tiers, such as a dedicated account manager, when they are so costly.

Other Klaviyo Pricing Options : SMS

It is important to remember that Klaviyo also offers other items you can pay for when you are checking the Klaviyo pricing options live with the Klaviyo slider. Klaviyo is able to help you sell consumer products in many other ways, as well as helping you with email marketing campaigns.

Klaviyo SMS, for example, uses a pay as you go model. You will receive 50 free messages for the first 50. After that, however, you will need to add funds into your shopping cart. Before you send any campaign, you may want to test the results with different audiences. It is important to make sure that people are shopping in your shopping cart with the money you have spent.

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Klaviyo SMS marketing allows you to only pay for the messages you send. Initial messages cost 7 cents each. Your campaigns will become more affordable as you grow your list. Automatic renewals and refills will be required. Monthly limits will also need to be set up to control your spending.

Every message costs approximately 7 cents, regardless of whether it is an SMS or MMS. It doesn’t cost extra to send an MMS. You can also set up an “automatic recharge” to your credit if you are concerned about running out of credit. Klaviyo’s SMS billing page adjusts the way your SMS balance is managed. You can set the minimum and refill amounts in the settings.

Klaviyo’s SMS marketing service is an interesting and unique “extra”. This extra solution to omni-channel marketing cannot always be found from other companies. Klaviyo’s tools allow subscribers to make the most of every interaction. Klaviyo’s tools make it easy to set up, send 50 messages free of charge, and get pay-as you go pricing quickly.

Klaviyo Prices for Email and SMS

Klaviyo pricing also covers SMS and email at the same time, if you want to spend more. Klaviyo’s email and SMS interface makes it easy to manage your entire experience, which will save you time and money.

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It is possible to access both SMS and email marketing simultaneously, which can be a great way to improve customer service and market strategy.

Every email and SMS marketing plan includes unlimited email sends and email support. You have the tools to manage your entire customer journey so you can reach out to your target audience and create new sales opportunities.

Klaviyo’s SMS and email marketing packages give you valuable insights into the performance of your campaigns. All your messaging can be managed from one screen. You can also see the ROI for each channel and communicate with customers on their preferred channels. This increases your chances of attracting repeat customers.

It doesn’t matter if you choose email or SMS from Klaviyo. The pricing is very high. The Klaviyo experience is more valuable if you have more contacts. This could be why this service is recommended for larger businesses.

This software is not just for email marketing. It’s all about creating an exceptional customer experience.

Understanding Klaviyo Pricing

Knowing whether Klaviyo pricing works for you and your Shopify/BigCommerce store is key to understanding how much you get. This email marketing tool, while not as expensive as Klaviyo alternatives is a great way to connect with people online. It does offer a number of advanced features.

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Klaviyo has a variety of ways to improve your relationships with your audience, including segmentation and connections via social media.

Klaviyo pricing is based on active profiles. This is the most important aspect of Klaviyo pricing. This is in contrast to pricing based upon subscribers that you can obtain from other companies for popups and email.

Klaviyo will actually show you how many active profiles are in your account when you go to the admin section. You can also see the number of “suppressed profiles” you have.

You would normally pay for everyone on your email marketing list with most email tools. Klaviyo is different. You only pay people who double-opt in to your content and pay attention to your emails.

Klaviyo pricing is incredibly grateful for this bonus. This means you don’t have to pay for any customers who click on your email sign up form but decide not to use it. Anyone could find your landing page on Google and sign-up. Only a few people will be able to connect with you in order to sell or provide customer support.

Klaviyo allows you to segment your active profiles by level of engagement based on the information you have in your customer reports. This will allow you to reduce your costs even more.

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You can make any customers who are not engaged while you search your email list. This will allow you to move them into the “suppressed” section. They won’t be charged anything. If you expand your list, these customers can be kept on your email lists for a while.


What happens if my plan limit is exceeded?

I If you have more active accounts than your plan permits, Klaviyo gives you the chance to upgrade your plan.

How do I pay?

Klaviyo can be paid for using any major credit card. You also have the option to change your information at any time. Klaviyo staff can help you change or upgrade your plan. Alternativly, if you already know the plan you wish, you can change it via your account page.

You can set limits for your account.

If you have a tight budget, you can set a limit for how much Klaviyo will allow you to spend. SMS limits can be enabled for monthly spending. Email limit will not be exceeded unless you upgrade.

What happens to unutilized SMS credit?

You won’t lose any extra SMS credit if you don’t use the money by the end the month. You can keep the money in your account as long as you need. This means that you can roll the money over to the next month or the one after that.

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Is it necessary to purchase SMS and email together?

Klaviyo is a specialist in SMS and email marketing. If you are looking to save money, it is a good idea to purchase both these solutions together. You don’t necessarily have to go this route. You can buy SMS only and link your campaign to another email provider. You can also buy your email service from Klaviyo and get SMS elsewhere.

Are you able to get more throughput?

Throughput is essential in SMS marketing. It ensures that messages are processed as quickly as possible. You can boost your throughput by simply calling the support team or dialing a toll-free phone number. If you have to send a lot of messages quickly, such as for a flash sale on your website or similar purposes, then consider paying extra throughput. To get the full details, you will need to contact Klaviyo.

Is Klaviyo pricing right for you?

Is Klaviyo pricing really worth it?

That question can only be answered by you. You can decide if Klaviyo’s price is worth it. Although the solution isn’t as simple as other tools on the market for segmentation, the templates are very modern and efficient.

You can take your customer service and email marketing strategies to the next level with a variety of great features. It is possible to combine email marketing with SMS and social media marketing.

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Klaviyo is a reliable and powerful email marketing tool that allows you to access multi-channel solutions to your success. It’s important to keep in mind that Klaviyo charges for unique email flows and excellent reporting.

Klaviyo won’t be the most cost-effective way to launch your email marketing campaigns, especially if you are a small business. If you are a larger business, this tool might be more appealing to you. Klaviyo pricing is more effective if you have more subscribers who are engaged with your brand via email.