Reasons Freelancers Love Squarespace for Building Websites

Squarespace is an intuitive website builder. It makes editing content effortless without the need to know intricate web development strategies – something important for freelancers and solopreneurs who do not have time or desire to learn code just so they can update their site.

Easy to use

Squarespace is one of the top website builders for small businesses worldwide, boasting an expansive library of templates and features to make creating professional-looking sites without coding skills a simple process. Furthermore, its intuitive content management system and user interface enable even novice users to quickly build eye-catching sites quickly.

Squarespace provides users with both a free domain and unlimited bandwidth, making it the perfect solution for sites containing rich media content. Furthermore, this platform features various add-ons which can expand its functionality further – its email campaign analytics provide real-time data such as open rates and clicks that is displayed real time on users’ sites.

An SSL certificate is one of the key elements of any successful website, providing customer data protection from hackers and scammers, while helping your site rank higher in search engine results. Unfortunately, purchasing one can be prohibitively expensive; many opt for Squarespace which comes equipped with its own built-in SSL certificate as part of its most basic plan.

Squarespace provides additional security features beyond a built-in SSL certificate, including secure checkout options and advanced privacy settings. Its easy dashboard makes it simple to track traffic, sales, conversions and brand consistency across your site – as well as customize its look and feel to match.

The platform’s template library boasts designs suitable for virtually every business sector. Furthermore, its flexible navigation menus can help organize content and optimize mobile layout. Furthermore, its responsive designs are SEO-friendly to increase search engine optimization (SEO).

Squarespace templates are meticulously created by professional designers, which is especially helpful for beginners who are just getting started designing websites as this allows them to save time by selecting an already designed template. It should be noted, though, that not all template styles can be customized equally easily; simpler styles tend to be simpler while more complex templates may require greater understanding of design principles and page elements for editing purposes.

Easy to customize

Squarespace is an intuitive web-based website builder that makes website creation and maintenance effortless. Offering numerous templates and an intuitive WYSIWYG editor, building without coding is made possible through Squarespace’s cloud hosting service. Furthermore, users don’t need to download or update software in order to keep their sites current and relevant.

Squarespace stands out as an invaluable asset with its integration of Google Analytics and Facebook Pixel, which allow users to monitor the performance of their websites and optimize it for optimal results. Furthermore, powerful email campaign analytics provide real-time performance data which enables businesses to make informed decisions regarding marketing strategy while improving return on investment (ROI).

Squarespace provides a vast library of pre-loaded templates designed to look fantastic across multiple screens, easy customization using drag-and-drop interface, mobile-friendly website design capabilities and lets users preview mobile styling within editing dashboard.

While Squarespace boasts an extensive library of templates, its customization options for experienced developers may be limited due to its target market: beginners. In terms of ecommerce capabilities, however, Squarespace lacks point-of-sale processing functionality which limits its ecommerce functionality further.

Even with its limitations, Squarespace remains an excellent option for individuals looking to set up an online store, showcase creative projects or build membership sites. Squarespace provides free hosting as well as a competitive pricing plan for ecommerce websites.

Squarespace stands out from the competition by offering an impressive variety of templates and powerful tools for managing and SEOing a website, such as an integrated blog, search engine optimization tools, SSL certification, and free custom domains – not to mention one of only few site builders with free apps for iOS and Android! In addition, it is one of the only site builders offering a complimentary custom domain and app!

The builder offers an expansive and well-organized template collection for music, movies, restaurants and more – categories like movies, restaurants and music are represented, along with minimal graphics for clean modern templates suitable for both small and large businesses. Each category offers templates suited to both small and large enterprises alike; some templates even feature custom forms with file upload capabilities and conditional logic enabling you to easily capture email addresses and manage mailing lists more easily.

Easy to maintain

Squarespace is an immensely popular website builder with an abundance of templates, mobile-optimized drag-and-drop functionality and an intuitive user interface, making it particularly suitable for small businesses and solopreneurs without coding skills. However, bear in mind that its drag-and-drop function limits customization capabilities and may not offer as much flexibility compared to other site builders.

Regardless of your site’s purpose, when considering using Squarespace it’s essential to create a plan and determine exactly what the website will entail before selecting your template and content. Utilize Squarespace’s free trial period to experiment with various styles and layouts until you find one that best serves your needs and business.

After you have selected a design, the next step should be creating your website. When creating pages and adding content, ensure everything looks professional on all devices so as to attract new customers and expand your business.

Enhance the look and functionality of your Squarespace site by including a blog section. This will allow you to provide updates and keep your audience up-to-date, while enhancing search engine optimization and increasing audience retention.

Create your blog on Squarespace can be achieved in various ways, but it does require time and effort. If you don’t have the time or desire to manage it yourself, consider hiring a web design company with expertise in Squarespace as they will offer customized templates, optimize images for speed and SEO optimization as well as handle traffic management on your behalf.

Squarespace is cloud-based, meaning you won’t have to worry about downloading, backing up, or updating software – making site maintenance much simpler for businesses of any kind. Plus, creating a professional branded email address adds credibility and professionalism to your digital presence.

Squarespace provides four pricing plans with discounts when paid annually: Personal plan is tailored for personal or small business sites that don’t sell anything online and includes custom domain, SSL security, unlimited bandwidth and storage; Business plan caters more towards websites selling products or services via premium integrations and blocks; Commerce plan adds advanced eCommerce features with its 3% transaction fee and advanced eCommerce features.


Squarespace provides its users with beautiful yet functional templates for website building. These designs allow businesses to design customer-friendly sites that look fantastic no matter the device being used to access it, without needing any coding knowledge for customization. Furthermore, the website builder offers one year free website hosting and domain renewal costs compared to paying separately for both.

Squarespace is tailored towards creative fields, but any business can utilize its services to establish an online presence. With its user-friendly drag-and-drop editor, even non-coders can quickly build websites that are unique and effective – plus its e-commerce tools can help your website rank higher on search engine results pages (SERPs).

Squarespace websites come equipped with free SSL certificates to safeguard visitor data such as names, emails addresses and credit card numbers from identity theft or scammers; it’s even required by ecommerce platforms! In addition, Squarespace provides detailed analytics that show you how your visitors interact with your content.

This site builder offers an expansive library of fonts that are ideal for creating consistent branding across various media. Furthermore, Unsplash and Getty images provide you with plenty of choice to personalize your site further and increase engagement with its audience. Plus there’s plenty of plugins that extend functionality further – plus much more!

Even though site builders are generally intuitive, they do have their limitations. For instance, editing SEO cannot go too deep into its rabbit holes without jeopardizing the design of your site and losing visitors. Furthermore, they lack integration capabilities for third-party tools like booking or event management systems – an issue for certain businesses.