How to Activate Shop Now On Instagram With Shopify ?

Are you a Shopify user looking to take your business directly to Instagram? You’re in luck. With the launch of Instagram Shopping and its integration with Shopify, you can now set up a shop on Instagram with ease. In this blog post, we will explain how easy it is to activate “Shop Now” on Instagram with Shopify. We’ll also provide tips and techniques for creating an effective strategy and making the most out of your presence on the platform. So if you’re ready to start selling directly to customers through Instagram, let’s get started!

What is Shop Now on Instagram?

When you see a product you like on Instagram, you can now shop for it without ever leaving the app.

Tap any photo with a blue “Shop Now” button to start shopping. You’ll be able to see product details, like the price and description, and can tap to learn more about the product or buy it.

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shopify dropshipping store set up

How to Activate Shop Now on Instagram with Shopify

If you have a Shopify store, you can now tag products in your Instagram photos and link directly to those products. When someone taps on a product tag, they’ll see a pop-up with the product name, price, and the option to view more details or buy the product.

Here’s how to activate Shop Now on Instagram with your Shopify store:

1. Log into your Shopify account and go to Settings.
2. Click Payment Providers.
3. Under Alternative Payments, find and click Instagram Shopping.
4. Click Enable Instagram Shopping.
5. Follow the instructions to connect your Facebook page and business profile.
6. Once you’re connected, click Continue.
7. On the next page, select the products you want to tag in your photos from your shop’s catalog.

What are the benefits of using Shop Now on Instagram?

There are a number of benefits to using Shop Now on Instagram with Shopify.

First, it allows you to quickly and easily add products to your Instagram posts. This makes it easy for potential customers to find and purchase your products without having to leave Instagram.

Second, Shop Now on Instagram also allows you to track your sales. This data can be helpful in understanding which products are selling well and which ones need more promotion.

Third, using Shop Now on Instagram can help increase your brand awareness on the platform. Customers who see your products in their feed are more likely to remember your brand when they need something that you sell.

Overall, using Shop Now on Instagram with Shopify is a great way to boost sales and increase brand awareness. If you’re not already using this feature, we recommend giving it a try!

How to use Shop Now on Instagram?

When you see a product you like on Instagram, simply tap on the image to view more information about the product. From there, tap the “Shop Now” button to be taken directly to the product page on the retailer’s website. You can also tap “Learn More” to be taken to a landing page with more information about the product.


All in all, activating the Shop Now feature on Instagram using your Shopify store is a great way to promote your products and increase sales. It allows you to reach more potential customers and generate more revenue while keeping everything organized in one place. We hope this guide has helped you activate the Shop Now button on Instagram with ease so that you can start boosting your online business right away!