Logos are an easy and effective way to express the concept or idea behind your business in one image. Let our Logo Maker help you craft one as brilliant as Squarespace itself!
Professional designers were shocked and dismayed when Squarespace launched its logo tool, fearing it would trivialize their work and ultimately put them out of business.
1. Check the URL
Your Squarespace logo serves as a clickable link back to your homepage, making it great for SEO purposes. However, visitors who click your logo image will always end up on the same page due to Squarespace not allowing custom code that redirects visitors when they click your logo image.
Due to this limitation, many people use image clickthrough URLs as a workaround. To create one of these, add an image to your website and copy its full path (e.g. /images/logo/png/). Now anyone visiting can share that link directly back to you!
If your Squarespace logo does not show up or is too small, this may be caused by its file size being too big. In such instances, you should adjust its file size; Brine family templates top out at 320px but this can be increased through Site Styles.
SSL certifications are an absolute requirement for all websites, protecting personal information while discouraging hackers from breaking in through forms and checkout pages (where hackers could gain access to sensitive personal data), conveying trust to visitors, and building rapport between you and them. Once an SSL certificate expires it will be marked “not secure” by web browsers affecting both user trust as well as search engine rankings.
2. Check the Content
Squarespace allows you to upload a logo file easily, then easily display it at different sizes for both desktop and mobile viewing, using separate sliders so you can tweak it until it looks good across both types of screens. This feature is available across all 7.0 templates – such as Brine templates – as well as in the Squarespace mobile app for mobile.
However, using an SVG (vector) image file won’t produce this result; these text-based instructions for creating files rather than actual image files like JPG and PNG will scale more naturally.
If your logo features an SVG file, adding some custom code can ensure Squarespace scales it accurately. This works for any template and it provides an easier alternative than displaying large SVG images that might not look great when shrunk down to smaller sizes.
Sometimes an SVG file alone won’t do, and you may require something with more customization such as custom font. There are a number of free and paid services that provide this functionality; they allow users to input their brand name, tagline, symbols they would like included and more into creating a unique logo for their business. Many offer various positions, fonts and colors options allowing for even further personalization! For an extra personalised touch try creating your own font!
3. Check the Security
If your Squarespace logo isn’t secure, this could indicate either that your site doesn’t have an SSL certificate installed, or there are non-HTTP elements present that need updating. An SSL certificate not only helps keep visitors’ personal information private but can also make the experience of browsing more trustworthy while increasing site speed.
If your Squarespace website collects sensitive data through forms or the checkout page, using an SSL certificate to encrypt and protect that information is essential to protecting it from hackers and protecting your reputation from damage. Without an SSL certificate installed, web browsers would display warnings stating your website as “not secure”, potentially discouraging users from visiting.
To add SSL security to your Squarespace site, navigate to Settings and Security Preference. From here, you can select your preferences – Squarespace recommends checking both Secure and HSTS Secure as the standard settings for most cases. Alternatively, advanced users may customize their security requirements in the Advanced section. However, to fully enable an SSL certificate you’ll also need a domain or subdomain connected to the website in order to activate an SSL certificate – for assistance contacting your domain provider is advised or add two-factor authentication into your Squarespace account further protecting personal information more secure.
4. Check the Redirect
Once you’ve upgraded to SSL, it is crucial that any old URLs that used to link directly to your site be set up as redirects – this will prevent Google from penalizing you for using an insecure domain and ensure all visitors arrive at the secure version of your site.
Set up a 301 or 302 redirect in your Squarespace dashboard by visiting Settings > Advanced > URL Mappings. Here you’ll see a box where you can enter both old url and new url, along with when and how long they should redirect; hit Save once completed to complete! Remember that a 301 redirect is permanent while 302 is temporary.
An additional tip for success when running a website is reducing the number of redirects on it, which will make your page load quicker while improving SEO scores. But be mindful that every time you add redirects, this adds another line of code onto your page – and can slow its load speed and create other issues if too many redirects exist.
If your new Squarespace logo isn’t updating on Facebook right away, don’t panic – sometimes this takes a little longer for Facebook to take effect and update these details. Try using their debug tool as an expedient measure in the meantime.