Shopify Video Store Setup and Top Examples

Reading Time: 3 minutes

If you’re looking to start a video store on Shopify, then you’ll want to take a look at these examples! Each one features an easy-to-use template and detailed instructions, so you’ll be up and running in no time.

What is Shopify Video Store?

Shopify Video Store is a new way to sell video products on your Shopify store. It’s like an Amazon Video Store for Shopify!
You can create and manage your own video store, and sell videos direct to customers through the Shopify app.
There are a lot of great features in the Shopify Video Store, including:

– Unlimited products to sell

– Easy product management

– Multiple payment options

– Customizable royalty rates

If you’re looking to boost your ecommerce sales with video products, then the Shopify Video Store is a great option for you!

How Shopify Video Store Works

Shopify video store is one of the best eCommerce platforms with a built-in video store that lets you easily add videos to your online store. There are a variety of features that make it an excellent choice for ecommerce stores, such as easy video uploads and customizable product pages. Let’s take a closer look at how it works.

To start using Shopify video store, first create an account on the platform. Then, add a new product or update an existing one. On the product page, click the “Video Store” tab and select the videos you want to include in your online store. You can add multiple videos per product, and they will all be displayed in a single browsing window. You can also choose to display them in specific order on the page, or group them by type ( e.g. , “News & Events”, “Product Videos”).

Building Your First Shopify Video Store

If you’re new to Shopify, or just need a refresher on how to set up your store, check out our guide on How to Set Up a Shopify Store. Once your store is up and running, you can start adding video content to it!

There are a few different ways you can add video content to your Shopify store. In this article, we’ll walk you through the process of setting up a Shopify video store using the VideoPress plugin.

VideoPress is a popular plugin for creating and managing videos on your Shopify site. It has a wide range of features, including:

Uploading and managing videos from YouTube, Vimeo, and other video sources.

Creating custom templates for your videos.

Creating custom subtitles and descriptions for your videos.

Embedding videos in posts and pages.

Adding Videos to Your Store

Adding videos to your Shopify store can be a great way to capture customer attention and build brand loyalty. Here are three examples of how to add videos to your store:

1. Use a video player plugin. There are many free and paid video player plugins available, such as VideoJS and PlayerFactory. These plugins let you embed videos from YouTube, Vimeo, and other sources directly into your Shopify shop pages.

2. Use an app. There are a number of video app options available for Shopify merchants. Some popular options include Viddler and VeoTV. These apps allow you to upload, manage, and publish videos from within your Shopify store.

3. Use a video hosting service. If you don’t have the time or resources to create your own videos, there are a number of video hosting services available that will let you host and share videos with your customers. Some popular options include Wistia and VideoJunkie.

Pricing and Advertising Your Shopify Video Store

Pricing and advertising your Shopify video store can be a challenge. How much should you charge for subscriptions, and how much should you spend on advertisement? There’s no one answer to these questions, as the price and budget of your video store will depend on a variety of factors.

However, there are some general principles that will help you pricing and advertising your video store. First, consider the type of content that you’re offering. You’ll likely want to charge more for premium content (such as documentaries or feature films) than for shorter, simpler videos. Second, think about how you can market your video store to different audience segments. For example, you might target parents who are looking for educational videos for their children, or business owners who want to learn how to create effective marketing campaigns.

Finally, be sure to track your results carefully. It’s important to know whether your video store is generating enough revenue to cover its costs (both in terms of server costs and advertising expenses). If not, you may need to adjust your pricing or promotional strategy accordingly.


If you’re looking to start your own Shopify video store, there are a few things to keep in mind. First, make sure you have the necessary software installed and configured. Then, consider what type of content you would like to feature on your store. Are you interested in creating original videos or re-uploading popular YouTube videos? Once you have decided on the type of content you want to include, start brainstorming ideas for how best to present it. Do you want a dedicated website section for your videos or would they be better displayed within the shop itself? And finally, once all preparations are complete, it’s time to launch your video store! Here are a few tips that will help get your business off the ground: