What is the Maximum Number Of Product Variants on Shopify?

Are you an online retailer looking to expand your product offerings? Shopify offers a wide range of features to help you grow your business, including the ability to add multiple variants for each of your products.

But have you ever wondered what the maximum number of product variants on Shopify is? In this blog post, we’ll explore all things related to product variants on Shopify and uncover the answer to this burning question. So buckle up and get ready for some insightful information that can take your e-commerce game to new heights!

What are product variants?

Product variants are essentially different versions of the same product that offer customers more options to choose from. For example, if you sell t-shirts on your Shopify store, you could offer multiple variants for each design such as different colors and sizes.

Having a wide range of product variants can help attract more customers and increase sales. It allows shoppers to find exactly what they’re looking for instead of settling for something close enough. This is especially important when it comes to apparel or accessories where size and color preferences vary greatly among consumers.

With Shopify’s easy-to-use platform, adding product variants is a breeze. You can create custom fields for each variant such as size, color, material type, etc., making it simple for shoppers to select their preferred option.

It’s important to note that managing too many product variants can become overwhelming both for you as the seller and your customers. So while having options is great, be sure not to go overboard with too many variations that may confuse or frustrate potential buyers.

The maximum number of product variants on Shopify

Shopify is a popular eCommerce platform that allows businesses of all sizes to create and manage their online stores. One of the key features of Shopify is its ability to handle product variants, which are different versions of a product such as size, color or material.

However, there is a limit to the number of variants you can add for each product on Shopify. The maximum number of product variants allowed on Shopify is 100. This means that if your store sells products with more than 100 variations, you will need to find another way to manage them.

It’s worth noting that this limit applies only to individual products and not the entire store. So while one product may have a limit of 100 variants, your store can still offer many more products with their respective variations.

If you do need more than 100 variations for an individual product, there are workarounds available like breaking down the options into groups or categories. However, it’s important to keep in mind that adding too many options can hurt your website speed and user experience.

While Shopify has limitations when it comes to adding multiple variations for individual products; however with careful planning and management businesses can still successfully operate even when needing additional variation capacity beyond the set limits provided by Shopify’s software architecture.

How to add product variants on Shopify

Adding product variants on Shopify is a straightforward process. To begin with, you need to visit the product page in your Shopify admin dashboard and click on “Add Variant.” Then, enter the variant option title such as size or color, and add values for each option.

You can also enable options that affect the price of each variant by checking “Charge an extra” box. This feature enables you to set different prices for each variant based on its options.

After setting up all your desired options and their values, click save to apply changes. You can then preview how your product will look like by clicking on Preview.

Another way of adding multiple variants at once is through using a CSV file. Using a spreadsheet program like Microsoft Excel or Google Sheets, create columns for specific fields such as SKU codes, prices and inventory quantities.

Once you have created your spreadsheet containing all necessary information about the products’ variants upload it into Shopify by going to Products > All Products > Import (top right). Choose Upload File under “Import from CSV” section then follow prompts provided till successful importation of data.

Creating multiple product variations doesn’t have to be complicated when using Shopify. With these simple steps mentioned above either manually or via bulk importation makes managing an online store’s inventory less challenging even with many product variations


Shopify is a great platform for e-commerce businesses to create and manage their online stores. With the ability to add up to 100 product variants, it provides enough flexibility for most businesses. However, if you need more than 100 variants per product, there are apps available on the Shopify app store that can help you achieve this.

It’s important to keep in mind that having too many product variants can make your store difficult to navigate and confuse customers. So before adding additional options, consider whether they’re necessary or if you can simplify the buying process.

Understanding how many product variants you can have on Shopify is an important aspect of building your online store. By optimizing your products with just the right amount of variations and using high-quality images and descriptions, you’ll be well on your way to creating a successful e-commerce business.