Mailjet, an email service based in Europe, was recently acquired by Mailgun. Mailjet was founded in France in 2010 and has offices across Europe. They boast over 130,000 active accounts.
Their mission is simple: To make email more collaborative for marketing and development teams and more accessible to international companies. Mailjet is used by companies that rely heavily on email marketing campaigns.
Marketing can be defined as newsletters, automated email, transactional emails and other forms of marketing. Integrations with many platforms such as WordPress, Zapier and Megento, MS Azure, Zapier, Megento and Google Cloud.
What about the details? And what are the alternatives for Mailjet? Let’s take another look…
There are four Mailjet packages that are affordable: Basic, Premium and Enterprise.
1. The Free Plan
This is absolutely free, forever and without a credit card.
Up to 6,000 emails can be sent per month. There is a limit of 200 emails per day. This is a great option for small businesses. It allows you to store unlimited contacts, APIs and SMTP relay, Webhooks and Mailjet’s Advanced Email Editor’ as well as ‘Statisticales’.
2. The Basic Plan
You can send up to 30,000 emails per month for $8.69 per month. There is no limit on the number of emails you can send each day or Mailjet’s logo. Access to online customer service is also available.
3. The Premium Plan
You get all the items we just mentioned at $18.86 plus:
- A/B Testing
- Marketing automation
- Collaboration between multiple users
4. The Enterprise Plan
This package can be customized to provide the services you need. All Premium package items are included, as well as a dedicated account manager, custom migration and onboarding, inbox preview, advanced permissions, and a service level agreement. Their website gives a lot more assurance about their “robust infrastructure” and “rock-solid deliveryability.” This is never a bad thing.
Mailjet Review: The pros
It is easy to set up email addresses, newsletters, subject fields, and automation workflows. It’s great that multiple teams can work together on the same email at once, which is a huge plus! It works a lot like Google Docs but only for email.
Editing a document can be done by granting permission to individual members of your team. This allows you to retain as much or as little editorial control as you wish. You can lock in the header and footer of a newsletter.
The pricing is very competitive, even for the cheaper options. It is much cheaper than other solutions such as Sendinblue and Hubspot.
Mailjet supports over 80 integrations, including many ecommerce platforms like Facebook and CRMs.
Mailjet’s dashboard is extremely intuitive. It also has a drag-and-drop editor option that allows users to create a variety of email and/or newsletter designs. Mailjet will provide reports after you have completed your campaign. These reports highlight all data such as bounces, clicks and so forth.
Mailjet is also available in Spanish, French, Italian and German.
Mailjet Review: The Cons
It is difficult to unsubscribe inactive users from your mail list. Mailjet has a removal interface that allows you to download and delete them. Once you have unsubscribed someone, that is it. They are unsubscribed from all of your lists and not just one campaign.
Mailjet has limited segmentation options. For example, if you’re running campaigns and want to set up certain conditions, you can’t do so based on whether the recipient has opened/unopened/bought a product. This makes it harder to target your audience.
Once the workflow is activated, you cannot edit it and you can’t reactivate inactive workflows. Some Mailjet users have complained about Mailjet’s delivery issues. They claim that their emails end up in Junk, Spam, or Gmail Promotional boxes.
There are many templates to choose from, but they vary in design and can’t be saved with images.
Now we have covered the main pros and cons. What are the main alternatives for Mailjet? There are many options, such as MailChimp and GetResponse. But here, we’ll briefly look at Sendinblue and Hubspot Email Marketing.
Sendinblue promises that their customers can “make your business fly with our complete sales and marketing tools.” Grow. Sell, Engage.”
There are five pricing options.
- Free: Allows you to send 300 emails per day to unlimited contacts
- Basic starting at $25 per month: You can send up to 40,000 emails per month, but there is no daily limit.
- Essential $39/month: All the basic features, 60,000 emails per month, no Sendinblue logo, advanced statistics, and advanced statistics.
- Premium $66/month: Includes 120,000 emails per month, Facebook ads and landing pages, marketing automation, multiuser access, live chat support, and marketing automation.
- Enterprise: Features as per Premium. You get priority support and managed setup, as well as 10+ seats, priority emailing, SSo (SAML) and a dedicated account manager.
It offers more than 200 templates, a landing page creator, and a CRM platform. Sendinblue customers can see which pages their users have opened and click through to their campaigns. It is available in English and Spanish as well as French, German, Portuguese, Spanish, and Italian.
It doesn’t offer A/B testing and the main packages only include email. This is the main drawback. You will need to pay an additional fee if you wish to send SMS messages.
HubSpot Marketing Center
They believe that “some things belong together”, which means they offer “Free Email + FREE CRM.” The big selling point is that users can create emails that are conversion-ready and powered by the Hubspot tool.
Let’s look at the pricing options.
- Free: You can try the software for free.
- Starter starting at $50 per month
- Basic starting at $200 per month
- Professional: $800/mo
- Enterprise: $3,000. / Month
HubSpot is more expensive than the other packages because it offers all-in-one marketing and sales software. The breakdown of the packages you receive is not available until you sign up.
You get all the benefits of one package. Unlimited templates are available to users, which includes tools for lead generation and social media management. An integrated blog, a CMS and marketing automation workflows are all available. There’s also a form builder and landing page. You’ll also find analytics, reporting, A/B testing and call-to-action buttons, just to name a few.
The additional onboarding fee is less appealing. The rate will vary depending on the pricing package you choose. You can also choose to not pay for it but work with one Hubspot agency partner, although you will still need to pay them.
SharpSpring is a trusted brand that has been used by more than 10,000 businesses. The landing page lists five sites that have reviewed SharpSpring (well!). It offers a free demo, with no links, that will help you “drive more leads, convert leads into sales, and prove ROI.”
This is what I love most about it. !
Their pricing structure is not immediately visible on their website. You will need to download a report to compare it with other sites. Potential business owners may prefer to see the fees first rather than reading through pages.
There are six pricing options available, each based on how many emails you wish to send.
- You can try the software for free, but there is no ‘free forever’ option.
- $450 per month
- $650 per month
- For 20,000 contacts $875 per month
- Agency plan (customized quotation): This is the best option for marketing agencies, it’s not surprising.
- Enterprise plan (customized quote: This is for large companies that send many emails.
The billing is monthly to month and there are no long-term contracts. SharpSpring has a dedicated customer service line. The line is available from 8 am to 8 PM, seven days a week. This solution is simple to use. You can download user guides from their website, as well FAQs and video tutorials.
You can also get detailed reporting on all of your campaigns. It also has drag-and-drop editing capabilities. It integrates with hundreds if not all apps and allows you to register unlimited users.
It’s also quite expensive, which makes it less attractive. It also has a limited functionality when compared to dedicated CRM tools.
Overall Winners and losers
Sendinblue can be used easily, is reasonably priced, and not as expensive as Mailjet.
HubSpot touts their free CRM, but their website is unclear. Although the CRM is completely free, there is still a pricing plan. This isn’t as obvious on their website as it is for the other options. It would be nice to have a bit more transparency. SharpSpring pricing is the same.
A table such as Mailjet could be useful for customers to have a quick look at. It’s up to you. SharpSpring claims it’s the fastest-growing platform for digital agencies. If you’re an agency, this may be the best option.
However, if you are a start-up, or an SME, you might want to get a lower price or something that you can upgrade as your business grows. Let’s get started.