Sellfy Review eCommerce Creator Platform Pros and Cons

Creators need to find ways to monetize the work they create. You can make money with your creativity whether you are a YouTuber, streamer or artist. It can be difficult to add sales buttons on your existing social media platform or website. Many ecommerce platforms do not offer the ability to sell multiple products, such as digital subscriptions and physical products, from one shopfront. The platform seems to offer a solution for creators who are interested in monetizing. This Sellfy review will cover the basics, discuss the pros and drawbacks, and then dive into the features.

Sellfy is best suited for creators who create content online and need to be paid. Creators often sell a mix of digital, physical, subscription and print-on demand products. Sellfy provides an online store that offers all these options and allows you to place Buy Buttons onto social media pages and other websites.

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shopify dropshipping store set up

Sellfy sells the following products:

  • Merchandise
  • Home decor
  • Graphics
  • Music
  • eBooks
  • Videos
  • Online courses
  • More

Sellfy Basics

Shopify allows you to sell both digital and physical products through one online storefront. Sellfy also allows you to sell subscriptions and print-on-demand products. This platform is ideal for creators such as musicians, artists, videographers, and general online shops. It allows you to sell multiple product types through one store instead of having to integrate with multiple apps, plugins, or add-ons. Sellfy works with Zapier so you can integrate with hundreds more tools.

Sellfy can be used as both a standalone website that allows you to list products and connect with customers, or as an embedder for websites where you add a Buy Now link to any existing website. You might have a WordPress blog and eventually want to sell products. There’s no need to have multiple websites in this case. The Sellfy website embed function allows you to add online store functionality directly to your WordPress site.

Sellfy Review: The Pros and the Cons

Sellfy, like all ecommerce platforms has its advantages and disadvantages. Sellfy has many advantages over its cons.


  • Launching a store is quick and easy.
  • Even if you sell multiple products, all of your products can be consolidated in one place.
  • Sellfy supports all product types, including digital products, physical items, and print-on demand products.
  • You can try the features and run a small store with the free plan.
  • After you have made a sale, you get paid. Sellfy does not hold your money like other payment processors.
  • Print-on-demand tools can be integrated into your store so that you can upload designs and offer merchandise to customers without any integrations.
  • A mobile app can be used to manage your store, and all online shops have responsive designs.
  • All the necessary components for creating a website are included, including custom domain support, hosting and file security.
  • You can protect your digital property with file security features, such as PDF stamps, download limits and SSL encryption.
  • It also has a language translator that converts all transactions into the customer’s preferred currencies.
  • Sellfy supports unlimited products
  • It is intuitive and simple to use for tax and VAT configuration settings.
  • There are many marketing tools available, including email marketing, upselling and tracking pixels.


  • Although the free plan is helpful, it limits you to 10 products.
  • If you exceed a certain amount of sales per year, most payment plans will require an upgrade.
  • Although the storefront designs can be customized and are easy to customize, they don’t provide a template for creating a brand identity that is completely unique.
  • The Sellfy branding will not be removed until you upgrade the $49 per monthly Business plan.
  • The free plan doesn’t allow for digital or subscription product selling.

The Best Features

Sellfy packs essential features into a relatively simple, neat dashboard. Although the features are geared towards small businesses and creators, it is possible that an ecommerce store with a greater number of products could benefit from this type consolidation.

What are the most important features that make Sellfy such a popular choice for these kinds of businesses? Below are the top Sellfy features.

Embeddable Buy Now Buttons and Online Store Builder

Sellfy has many ways for you to list your products online. We’ve already mentioned this and will continue to do so. Sellfy’s online store builder is the first. It allows you to create an online store using basic templates. You can add a domain name and insert a logo. You can also choose your colors. You can use this website to sell products on its own or with any other sales channels.

The store builder also features a built-in shop cart, store language translations and mobile optimization. There are many modules that allow you to customize your shop’s layout. These settings are simpler than other page builders, but they allow for an intuitive design process and still offer options for branding.

You can also sell online by adding products to Sale and creating Buy Now buttons that you embed elsewhere. For example, you could add Buy Now buttons to your Squarespace, WordPress, and Wix sites. You can also embed the buttons onto social media platforms to make it easy to sell to your customers and fans wherever they are.

You can also use other versions of the Buy Now button, such as a YouTube screen or card at the end that encourages viewers to buy items or product links you can share via email or on social media. You should also have the correct type of Buy Now module for your platform.

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shopify dropshipping store set up

From One Store, Sell Digital, Physical, Subscription and Print-on Demand Products

Sellfy’s main selling point is the ability to sell multiple product types through one storefront. To sell subscriptions and print-on-demand items on or other ecommerce platforms you will often need to install a plugin. Digital products can sometimes be subject to the same restrictions. Subscriptions require additional payments or special platforms in order to work.

Sellfy is different. You can list all four product types within the dashboard, side-by-side in one product collection.

Sellfy allows you to list products for free.

You can upload multiple file types to the digital product page maker and secure email systems are available to send the content to customers. You could upload any file, from a PSD to music or video files and still be able to sell them. Sellfy allows you to upload product designs, and then sell them online. Sellfy also prints and delivers the products to your customers, so there’s no need to hire a third-party printer.

Physical products can be described with the standard pricing, title and description fields.

During our Sellfy review, however, video streaming and subscription sales were quite impressive. Subscriptions can only be used to charge your fans for digital products. The subscription can be used to send them content or as a paywall to certain content on your website. You can also sell videos on demand or charge a subscription fee for all the content.

No need for integrations

Rich app stores are a trend in ecommerce platforms, where multiple subscriptions and plugins must be combined. This is not necessarily a bad thing. However, it’s great to see platforms that do their best to provide the tools necessary for selling, marketing and payment processing, without forcing customers to download and pay for additional plugins.

This is how Sellfy manages most of its marketing potential. All users have access to tools for upselling and discount codes as well as tracking pixels and email marketing, all from the dashboard.

You can use discount codes to get a discount of a certain percentage or dollar amount from the original price. You can also set restrictions and limits for the codes. Upselling allows store owners to present additional products to customers while they go through the checkout module.

For running Facebook ads and Twitter ads that direct to your store, tracking pixels are crucial. The tracking pixels will tell you how the ads performed and which ads to keep using in the future. This can be combined with Google Analytics to create the perfect match.

The best marketing tool in our Sellfy review was email marketing. Shopify and other ecommerce platforms often require third-party integrations. But the Sellfy platform eliminates the middleman by providing its own email collection system. It also offers a campaign creator to send out promotional emails and newsletters to customers. It is possible to send product updates to customers in your list, collect emails addresses from all who shop, and add product links instantly to those emails. This saves you significant time during the design process.

Secure, Fast Payments

Payment processing is dependent on reliability. Sellfy uses Stripe and PayPal to collect payments. Bloggers, small business owners, entrepreneurs, and creators can choose to activate both or one of the options on their store.

For the fastest credit card processing, we recommend that you turn on Stripe. Customers who wish to use their PayPal balances for payment should activate PayPal. This opens up more payment options for customers who visit your site.

Sellfy is able to stand out among the rest of the pack by not charging transaction fees for any plan and by not interfering with your payments as many ecommerce platforms and payment gateways do. In other words, money should be deposited into your account immediately after someone purchases a product. Some platforms have a 2-3 day wait time, while others can take up to three days.

Content Security Measures

It’s easy to steal content from creators who sell content online. This is one of the biggest problems for them. It is possible to post a video on YouTube and see it being given away free of charge on another website. You might also see your music, photos, and eBooks being circulated elsewhere on the internet. Although this is theft, it can be difficult to find the culprits, especially if too many people share your content.

Other types of fraud and gaming include those who download multiple digital products to share with others.

Our Sellfy review revealed that there are many safeguards to protect against all of these. These features are not perfect and will not prevent fraud or theft, but they allow you to have far greater control over the content of your customers.

First, security issues shouldn’t be a concern when you process payments. Stripe and PayPal have many security measures in place. Sellfy is PCI compliant to ensure that buyer payment information remains safe.

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shopify dropshipping store set up

Sellfy provides a PDF stamping service that allows buyers to place their email address on every page of PDFs. This helps protect content. If a file ends up elsewhere, this will let you know who it was that leaked.

Our Sellfy review also shows that you can limit the number downloads of digital files. Each person who buys your files will receive a unique download link. You can’t share this link with anyone, and you can limit the number of downloads that you allow. You may offer a few downloads to buyers for personal use, but it will be blocked once they have used the content.


All pricing plans sold by Sellfy include the following:

  • Selling physical, digital, subscription and print-on demand items
  • There are many payment options, including Stripe and PayPal.
  • Transfers of funds immediately
  • Advanced analytics.
  • Mobile optimization.
  • Embeddable Buy Now Buttons
  • Quick shopping cart and checkout module.

The Sellfy review revealed four pricing options. You can choose to pay monthly or yearly. However, the monthly packages are generally more affordable in the long-term, cutting down the monthly cost by over 30%.

These plans come with a variety of features and pricing.

  • You can sell up to 10 physical or print-on-demand products for $0 per month. This plan does not allow for subscription product sales or digital products. The free plan includes store customization, a sellfy.storedomain, advanced tax and VAT settings and discount codes.
  • Starter: $19 per month (or $29.29 if you do not opt for the annual plan). Unlimited products and support for print, on-demand, digital, and subscription products. All the features of the previous plan are included. You can add your custom domain, send emails with up to 2,000 credits per month, and add an email contact migration.
  • Business: Start at $49 per Month (79 per month if you don’t have the yearly plan). This plan includes everything from the previous plan plus 10,000 email credits, the elimination of Sellfy branding and cart abandonment tools.
  • Premium: From $99 per Month (159 per month if you don’t have the yearly plan), for as much as $200k in annual sales. All the benefits of the previous plans, including 50,000 email credits and priority customer service.

These are just a few other things you should know about Sellfy pricing.

  • You can try it for 14 days without having to use a credit card.
  • Sellfy does not charge transaction fees. This includes the Free plan.
  • The plan you choose will depend on your annual transaction volume. The other way around is that the higher your sales, the better plan you should choose.
  • Standard payment processing fees are still required for processors such as Stripe and PayPal. They usually stay at 2.9% + $0.30 per transfer.
  • Sellfy doesn’t require a website. Sellfy can be used to build websites or embed Buy Now buttons onto social media. You can also create a new content management system for your site and add the Buy Now buttons.
  • To use Sellfy’s email marketing features, you will need to have credits. The Premium and Business plans come with a limited number of credits; you will need to pay extra for additional credits.


Sellfy Print on Demand allows you to offer custom clothing, accessories, home decor, and other products in addition to your own digital and physical products. Sellfy allows you to do all of this from within your store. You have access to the same analytical tools and promotional options as well as easy setup features.

You can access this functionality by going into the Sellfy POD environment and clicking on the product that you wish to sell. Sellfy’s POD offers a variety of high-quality products, such as t-shirts and hoodies, sweatshirts, sweatshirts, and phone cases.

You can start by going to the Products section of your store’s dashboard, and selecting the “Print on Demand” option. POD allows you to add as many products to your store as you wish, and the service will track your choices for you.

Sellfy plans to expand its product range in the future. You might also find that Sellfy can offer a wider selection of products.

Sellfy’s product editor allows you to modify your designs and add custom elements. You can:

  • You can change the color of your product
  • Upload logos and graphics
  • Position and edit graphics
  • High-quality images of products available for preview
  • Add text for a quote

Once you have created your product, Sellfy will take care of the rest. Every time you receive an order, it is automatically sent to production and then shipped to your customers around the world. A tracking link allows you to track the entire process.

Sellfy POD is included in all plans and there’s no additional charge. Only after your customer has ordered something from you, will you be charged. Your customer pays the retail price of the product to you before you are charged. By setting your profit margins, you can choose how much money you make.

Embed Options

Sellfy allows you to create a store on their platform. Sellfy also provides embed options that allow you to increase your visibility and promote you business. Sellfy allows you to use any existing business website and add “buy now” buttons. You can embed your entire Sellfy store on a website, or only certain products.

Sellfy lets you link your Facebook account to Sellfy, so that you can embed your store in your social media platforms. Sellfy can be used on end-screens or cards in YouTube videos. It is a versatile way to sell online.

Customer Support

Sellfy offers customer support in many ways. We can start by looking at the pricing plans. This will help us understand that email contact migration is a form of customer support. The Starter plan gives you that option, and it speeds up your contact management. Sellfy is a direct intermediary between you and your payments. This means that every payment you receive is immediately deposited into your merchant account.

Sellfy also offers priority support with its Premium plan. Priority support is simply a way to be prioritized when you have a question. You have all the same customer support options; Premium customers get slightly better service.

We can also consider the different types of customer service in terms of online and direct contact options.

Sellfy offers direct contact options via an email form or chatbox. The chatbox works in the same way as the email form. It’s located in a more accessible place, but all messages are placed in the ticketed queue. To illustrate the state of your store, you can upload a file via the contact form.

Although there is no phone support, it’s not uncommon for commerce platforms.

Sellfy offers online support. You can search documentation or browse through articles about starting your store, adding products and payment collections. These articles are very detailed, but they’re also simple. Sellfy’s documentation is also very visual, with screenshots and visual aids. Many ecommerce platforms only allow text articles.

A blog is also available from the company that provides tips and tricks, success stories and updates on products. You can find everything you need to know about marketing strategies, promotion strategies, product launches and social media selling in the Sellfy University section of the blog.

The YouTube Money Calculator is another interesting component of the Sellfy Resources. It helps you to discover the potential revenue from YouTube and sell your products through YouTube.

Our Sellfy review revealed that the company manages Instagram, Twitter and Facebook social media accounts. This allows you to reach out to their support team or read more about them.

A Sellfy Review of How to Open a Store

Three steps are required to complete the Sellfy configuration process:

  1. Install a store
  2. Sell anywhere
  3. Increase sales

Below are the steps to help you launch a store, market it, and sell on any platform.

Go to, click on the Start Free Trial button and get started selling on Sellfy. You don’t need to enter credit card information.

Next, enter your First Name, Email Address, and then create a password. To proceed, click on the Create My Store button.

Next, you need to describe what you want from your store.

You can, for example, categorize your store according to the industry. You can also name the store or set a temporary domain.

You can also specify whether you want to embed the Sellfy checkout in your existing website or create a Sellfy shopfront. You can still use both options, regardless of which option you choose.

Then, estimate the audience size and click the Next button.

This will take you to the Sellfy dashboard. It includes tabs for Customers, Products, Orders and Marketing.

You can launch a store quickly by using the Get Started Guide at the top of the page. It has step-by-step instructions on how to set up a store.

Start by clicking the Add Your Product tab.

When creating a new Sellfy product, you can choose from several product types.

There are several options:

  • Digital goods
  • Print on demand
  • Subscribe to our Newsletter
  • Products made of physical materials
  • Freebies

Choose the one that you would like to create now. This tutorial will use the Digital Product option.

Although each product type has its own unique set of settings, the basic elements of product building are the same.

For example, the digital product page can be used to add a name, description, product category and then upload the file.

Uploading an image of your product is a smart idea, even if it is a digital product. To show customers what the digital product is like, you could upload a cover image for music or a book cover for an ebook.

Next, enter your price and consider other product variants before clicking the Save Product button.

Check that the product is visible in the store and then click on the Save Product button.

Next, you need to decide whether you want to use the product page from your Sellfy store or embed a Buy Now link for the product on a different website or social media site. You can find the Buy Now button in the lower portion of the Share Your Product popup. Here you can copy and paste the embed code into the website of your choice.

If not, the next steps will show you how to manage and view the Sellfy store.

If you return to the main dashboard, the View My Store button will be located in the upper right-hand side.

To see the Sellfy frontend, click this button

Sellfy offers a basic template to help you get started with your online store. You can add your logo, change a hero banner and display your products. You can customize this view to make it your own.

To open the website customizer, go back to the dashboard and click on the Customize Your Store tab.

You can upload your logo, modify the navigation and create new pages with the customizer.

To make your online store more unique and branded, you can add additional modules. To make your online store more appropriate for your business, we recommend changing colors, typography, background settings, and background.

After some editing, you can now visit the online store to see our new product page.

As you can see the product page contains everything we entered from before, including the product name and description as well as the price and an image.

All a customer has to do to buy the digital item is to click the Add to Cart button.

This will take the customer to the checkout, where they can enter the payment information and complete their purchase.

You’ll notice the checkout button is blanked right now. This is because we haven’t yet configured the payment processing.

Go back to your dashboard and click on Activate checkout > Enable payments.

During our Sellfy review, we discovered two methods to collect payments: through Stripe and PayPal.

Both can accept credit cards and debit cards as well as other payment methods. For a greater variety of payment options, we recommend Stripe. However, PayPal can be useful. You could also activate them both to allow people to pay with their PayPal balances and credit cards.

Once you have stocked your online store with a few products and customized it to your liking, now is the time to market your business to get customers to come back to your store.

During our Sellfy review, we found that all of this was done in the Marketing section.

To see a complete list of marketing features, go to Marketing > Marketing Features.

These are all great tools to market your store, particularly the email marketing functionality.

You can easily create campaigns from the Sellfy dashboard and send emails with credits.

Coupons and discounts are another example of a marketing tool. For example, you can name the coupon and set a coupon code. You can also choose which discount type to offer. A percentage discount, or a dollar amount reduction may be possible. Once the coupon code is activated, you can promote it to your customers so they can enter the coupon code in the checkout area.

A conclusion to our Sellfy Review

That’s it!

Sellfy makes it easy to create an online store. It also allows you to sell multiple product types, such as digital products, subscriptions, print-on-demand items, and physical products. This makes it an ideal ecommerce solution for creators or businesses that struggle with other limitations of ecommerce software. We’ve found that it is often necessary to install multiple plugins in order to sell digital and physical products on different ecommerce platforms. This is especially true if you want to sell subscriptions or print-on-demand items.

Sellfy, apart from that, is a great platform to build an online store or implement Buy Now buttons on your existing website. It’s a great bonus that there are no monthly fees, transaction fees, hidden fees or slow payout times.