Tips to Target Women for Sunglasses Success

Starting a new business can be exciting, yet sales from day one require hard work – sunglass sales being an example. Articles can be an effective way of engaging your target audience and demonstrating expertise on a given subject matter, leading them to interact and potentially become new customers. Focus on Gender Women continue to […]

Effective Ecommerce Landing Page Strategies

Ecommerce landing pages are an underutilized opportunity to convert shoppers. More targeted, customizable and twice as effective than product pages. This landing page from Infinite Moon leverages social proof to strengthen credibility and increase conversions. They employ well-known media logos as well as positive customer reviews as indicators that their products are of top-quality. Focus […]